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Organizational Culture, Distributional Justice, And Procedural Justice Nasruji Nasruji; Debiyanti Kune; Fitri Devi Lestari Izaak; Ade Risna Sari; Abdul Manap
Brilliant International Journal Of Management And Tourism Vol 3 No 2 (2023): Juni: Brilliant International Journal Of Management And Tourism
Publisher : Sekolah Tinggi Ilmu Ekonomi Trianandra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v3i2.1369

Abstract

The aim of this study is to investigate the relationships between organizational culture, distributive justice, and procedural justice. Employees at Armor Kopi Bandung made up the study's target group, and incidental sampling was used for the sampling process. The study makes the following assumptions: there is employee churn; employee absenteeism varies; and some employees work part-time. 92 respondents completed a questionnaire to gather information, which was then examined using multiple linear regression analysis. The study's conclusions show that organizational culture, distributive justice, and procedural justice all significantly and favorably influenced organizational commitment. The findings have implications for business executives by assessing factors including organizational culture, distributive justice, and procedural justice, all of which are still low as indicated in the discussion section. This will help to encourage increased organizational commitment.
Digital Marketing Training to Increase Luwuk Farmers' Association Sales Irwan Moridu; Wahyudin Rahman; Adrian Polim; Fitri Devi Lestari Izaak; Arisanjaya Doloan
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Vol. 2 No. 3 (2023): Juli : Jurnal Inspirasi Mengabdi Untuk Negeri
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/sejahtera.v2i3.1204

Abstract

The goal of this PKM is to solve partner issues through digital sales applications (digital marketing) so that PPL products can reach a wide number of people. via a participatory approach, activities for farmers are being implemented by working together to develop answers via digital sales methods. Indonesia, like the rest of the world, is going through difficult circumstances. This is because the COVID-19 pandemic continues to spread, causing people's income to fall. As a result, one must be able to comprehend the numerous benefits and roles of using digital tools, motivating citizens and entrepreneurs to use digital tools in all activities. The advancement of digital marketing has an impact on the advancement of product advertising. The strategy employed to attain this goal is discussion combined with direct training at the Luwuk Farmers Association. By always following health rules, keeping your distance, and wearing a mask, this method is deemed in conformity with the goal of this service. It is intended that by participating in this activity, people would gain a better understanding of what it means to use digital marketing to boost corporate competitiveness. The majority of members feel optimistic about carrying out this activity.