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Journal : Transekonomika : Akuntansi, Bisnis dan Keuangan

PENGARUH HUMAN RELATION, DISIPLIN KERJA, DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PADA PERUSAHAAN RINTISAN (START UP) DSOCETY CABANG MEDAN Prayogi, Mugi Anggara; Dirbawanto, Nana Dyki
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 2 (2023): March 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i2.387

Abstract

This study aims to determine how Human Relations, Work Discipline, and Work Environment affect Employee Performance at the Medan Branch of DSociety Start Up Company. This research employed quantitative research techniques. The population used in this research was employees of the DSociety Medan Branch Start Up Company, with a sample size of 31 respondents. Purposive sampling was used in this research. The data was collected using a questionnaire and a Likert rating. The classical assumption test, multiple linear regression analysis, multiple correlation analysis, and SPSS hypothesis testing were used in this research. According to the findings of this research, Human Relations, Work Discipline, and Work Environment all have an impact on Employee Effectiveness. Based on the findings of the determination test, it was discovered that the Adjusted R Square value of 0,375 or equals 37.5%, implying that there is a direct correlation between the variables of Human Relations, Work Discipline, and Work Environment, and Employee Performance. The R Square value of 0,375 (37,5%) on the independent variables Human Relations, Work Discipline, and Work Environment has a simultaneous impact of 37,5% on the dependent variable, namely Employee Performance, while the rest is affected by other variables not examined by this research.
PENGARUH PERCEIVED QUALITY DAN PRICE DISCOUNT TERHADAP LOYALITAS PELANGGAN PADA APLIKASI GRABFOOD : (Studi pada Pengguna GrabFood Kota Medan) Hasibuan, Febriyanti; Dirbawanto, Nana Dyki
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 4 No. 1 (2024): January 2024
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v4i1.610

Abstract

The high demand for food and beverage consumption by the public has become a business opportunity which PT Grab Indonesia has realized by opening the Grabfood service feature, which is an online food and beverage delivery service feature. Grabfood's rapid development cannot be separated from PT Grab Indonesia's ability to attract customers, such as providing a perceived quality experience for customers and providing price discounts to create customer loyalty. This study aims to determine how the effect of perceived quality and price discount on Grabfood customer loyalty in Medan City on the Grab application. The research method used in this research is quantitative. The population in this study were Grabfood customers, the sample was determined to be 100 respondents with a sampling technique using purposive sampling. The results of this study indicate that perceived quality and price discount have a significant effect on customer loyalty. The results of this study indicate that perceived quality (X1) and price discount (X2) have a significant effect on customer loyalty (Y). Based on the results of the determination test, it is obtained that the Adjusted R Square value is 0.296 (29.6%) the perceived quality and price discount variables simultaneously have an influence of 29.6% on the dependent variable customer loyalty. while the rest is influenced by other variables not examined in this study.