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EFISIENSI PEMASARAN MELALUI MINIMASI JALUR DISTRIBUSI SUSU SEGAR SAPI PERAH DI KECAMATAN MOJOSONGO KABUPATEN BOYOLALI Sari, Ayu Intan; Purnomo, Sutrisno Hadi; Emawati, Shanti; Rahayu, Endang Tri; Hertanto, Bayu Setya; Haris, Muhammad Abdul
Caraka Tani: Journal of Sustainable Agriculture Vol 32, No 1 (2017): March
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (263.301 KB) | DOI: 10.20961/carakatani.v32i1.15082

Abstract

Fresh milk is highly nutritious food because its contain substances that complete food. The high nutritional value of milk causes a media which is preferred by the microorganisms to grow and develop in a very short time become unfit milk consumed when handled incorrectly. Safety milk from contamination during the distribution process becomes very important because of a race against time. Considering the conditions on the farm people milk distribution process normally without treatment (cooling), so that the required distribution by the shortest route, the fastest time and low cost. This study aims to minimize lines and distribution costs of fresh milk as marketing efficiency efforts. The research location is taken purposively based on the consideration that the District Mojosongo has the second largest population of dairy cows in Boyolali. The analytical method used is the analysis of marketing costs, margins and profit marketing, marketing efficiency and Traveling Salesman Problem analysis to determine the shortest distance, fastest time and lowest cost. Fresh milk marketing channels used dairy producers in the district Mojosongo there are three channels following the channel I: Farmer to Consumer, Channel II: Farmers to Traders collector to Consumer and Channels III: Farmers to Traders collector to wholesaler to the milk processing industry. Channel I is the most efficient marketing channel because this channel sells directly from farmers to consumers. The most effective marketing channels using the Travelling Salesman Problem is the distribution channels II because this path has the shortest distance, fastest time to maintain the quality of fresh milk and cost efficiency.
PEMBERDAYAAN KELOMPOK PETERNAK ITIK KABUPATEN SRAGEN MELALUI PRODUKSI KONSENTRAT ITIK SECARA MANDIRI SEBAGAI UPAYA SUSTAINABLE USAHA PEMELIHARAAN DAN PENGURANGAN KETERGANTUNGAN TERHADAP PRODUSEN PABRIK PAKAN Dewanti, Ratih; Sudiyono, Sudiyono; Rahayu, Endang Tri
SEMAR (Jurnal Ilmu Pengetahuan, Teknologi, dan Seni bagi Masyarakat) Vol 4, No 2 (2016)
Publisher : LPPM UNS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/semar.v4i2.4542

Abstract

IBM's activities implemented in Nusupan Wetan, Celep, Kedawung, Sragen with partners “Rejeki Agung” Ducks Farmer Group Suhardi and KTI Mandiri. The purpose of activities is to improve the income and welfare of farmers through the ability of farmers in the manufacture of concentrate ducks reducing dependency fromFeedmill.The problems is high price of duck concentrates, has not mastered the preparation of feed,not support equipment manufacture concentrate and lack of knowledge of managerial and bookkeeping. The method used is counseling, mentoring, training, making concentrate, pellet , maintenance practices ducks and mentoring activities. In this activity given mixer machine, pellet machine, oven, concentrate packaging sacks, bamboo cages and feed materials making up the duck concentrate.Results showed dedication that these activities can increase ability and skill of group farmers and productivity of duck concentrate. The day could produce 2000 kg / 10 hours with savings of not buying the concentrate from feedmill Rp.4.460.000/day. Introductions mixer and pellet machines run well. Equipment can be applied properly.Keywords: Animal group Ducks, Concentrate, Sragen