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THE IMPACT OF OPENING UP A TRADITIONAL CULTURE TO TOURISM DEVELOPMENT Caecilia, Caecilia; Umarjadi, Utami; Hidayat, Nila K.
Emerging Markets : Business and Management Studies Journal Vol 2 No 2 (2015)
Publisher : Academic Research Centre Services

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (544.377 KB) | DOI: 10.33555/ijembm.v2i2.22

Abstract

The Baduy Tribe is a cultured and friendly indigenous people living harmoniously in the middle of natural environment and far from the civilization. This study aims to determine the level of acceptance of opening up the Inner Baduy as a tourism destination and also to identify the impacts on the opening up the Inner Baduy to tourism development. This study use both quantitative and qualitative analysis. The result revealed that there are three elements are used to justify the level of acceptance of the Baduy people; two showed rejections (needs and desires and opinions on opening up the Inner Baduy). This is strengthened by the result of the interviews that tribe rules and regulations do not allow the Inner Baduy to be opened up. Another finding is proven by the disadvantages that impact the host community if the Inner Baduy is opened up to tourism market. It could cause culture acculturation, a deterioration of morality, environmental damages, and also the decreased quality of local people?s language. For the regional development, the opening up of the Inner Baduy can bring advantages such as improvements of infrastructures and economic benefits. The Inner Baduy is unofficially opened for visits from the tourists but the policy to open it up to mass market depends entirely on the decision of the host community.
A STRATEGY TO STRENGTHENING THE HUMAN RESOURCE CAPABILITIES AS A VALUABLE POTENCY TOWARD CREATIVE INDUSTRY DEVELOPMENT IN SOUTH TANGERANG Putri, Caecaria Dwi; Hidayat, Nila K.
Emerging Markets : Business and Management Studies Journal Vol 1 No 1 (2013)
Publisher : Academic Research Centre Services

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33555/ijembm.v1i1.76

Abstract

Human resource capability is esseltial to develop the creative industry in South Tangerang since if the human capability is lacking, it will affect the output of organization and also the other capability will be at risk. The first purpose of this research is to analyze whether there is a strong influence between human resource capabilities to the development of creative industry. The second purpose is to identify the most significance capability toward creative industry development. The third is what strategy should be implemented to develop HR Resources to Creative Industry. Descriptive research is used as a type of study which followed by qualitative and quantitative method. Furthermore, the data is analyzed though the Structural Equation Modeling analysis (SEM). The findings of this research shows that human resource capability has a strong influence to the development of creative industry in South Tangerang with the highest contribution is from skill and the strategy generated is more focused on strengthening skill as the most potential capability of people. Based on the findings, recommendation generated is government and creative industry business owner should pay more attention to the people capability and create a specific strategy and vision to srengthening the people capability.