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Analysis of the Role of a Controller in Sales Planning and Control at PT. United Tractors Bambang Hermanto; Moh. Anwar; Fatmawati Fatmawati; Ribut Santosa
International Journal of Multidisciplinary Approach Research and Science Том 1 № 02 (2023): International Journal of Multidisciplinary Approach Research and Science
Publisher : Pt. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/ijmars.v1i02.65

Abstract

To meet the needs of the community, companies utilize the market as a means to sell their products, thereby obtaining profits, which is a common goal of companies. To achieve this goal, companies must compete fiercely to win customers from similar companies. The management of the company is obliged to manage all operational activities of the company, coordinate and allocate limited resources efficiently and economically. The planning function carried out by PT. United Tractors Tbk has been good, as seen from the master sales plan that involves other departments within the company. In addition, in the development of the master plan, the division responsible for sales planning also considers specific factors, and the plan is reviewed by the Board of Directors. Thus, the sales planning developed has a reasonably high level of reliability. In terms of sales terms, PT. United Tractors Tbk has made the right decision by selling its products on a cash basis. The company's after-sales support is also good. Similarly, the determination of product prices is satisfactory, as the company considers the customers' ability and the prevailing prices in the heavy equipment market. The control function carried out by PT. United Tractors Tbk has been good, where sales implementation is consistently reviewed every sales quarter. Additionally, the sales function of PT United Tractors Tbk has shifted from a mere sales function to providing solutions. This sales function is beneficial in establishing long-term cooperative relationships with customers.
Resource Support Strategy dalam Pengelolaan Destinasi Wisata Kelor Berbasis Edukasi Sindi Arista Rahman; Syamsul Arifin; Isdiantoni Isdiantoni; Ribut Santosa; Wilda Rasaili
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.13976

Abstract

Poteran Village is the island with the largest moringa producer in Sumenep Regency. The results of the Moringa plant are then processed into various food products such as Moringa noodles, Moringa tea, Moringa flour and Moringa capsules. Based on this potential, it is important to develop it into a tourist destination based on educational tourism with an empowerment management strategy. As is known, Moringa tourism studies have not received much attention from academics. Therefore, research was conducted to find out how Moringa can be managed as a culinary tourism attraction based on educational tourism using resource strategies. The research uses a qualitative method with focus group discussion as a data collection method. The results of this research show 1) readiness of facilities as the responsibility of stakeholders, 2) Optimization of human resource empowerment related to community empowerment as the main actor, 3) Utilization of financial resources as the main driver in launching the Moringa educational tourism development program, 4) institutional strategy is a strategy that used in order to seek the role of institutions in developing education-based Moringa tourism destinations.