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All Journal International Journal of Application on Economics and Business
Agnes Yunike Putri
Faculty of Economics & Business, Universitas Tarumanagara
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Effect of Entrepreneurial Knowledge on Entrepreneurial Intention with Perceived Desirability, Perceived Social Norms, and Perceived Feasibility as Mediating Variable Agnes Yunike Putri; Andi Wijaya
International Journal of Application on Economics and Business Vol. 1 No. 1 (2023): February 2023
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v1i1.613-620

Abstract

This study was conducted to determine the effect of Entrepreneurial knowledge on perceived desirability, perceived social norms and perceived feasibility and their impact on entrepreneurial intention. This study uses the main theory of the theory of the theory of planned behavior. The research method chosen is a quantitative research method. The data processing method used is partial least squares. The results show the Entrepreneurial knowledge affects perceived desirability, entrepreneurial knowledge affects perceived social, Entrepreneurial knowledge affects perceived feasibility, perceived desirability affects interest in entrepreneurship. Perceived social norms affect interest in entrepreneurship, perceived feasibility does not affect interest in entrepreneurship. Perceived desirability mediates the effect of entrepreneurial knowledge on entrepreneurial interest. Perceived feasibility does not mediate the effect of entrepreneurial knowledge on entrepreneurial interest.
Co-Authors Andi Wijaya