M Falih Maulana Noto Prasojo
Universitas Yudharta Pasuruan

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Pengaruh Pengalaman Wisatawan Terhadap Kepuasan Dan Niat Berkunjung Kembali : Study Pada Pengunjung Kebun Pak Budi Pasuruan M Falih Maulana Noto Prasojo
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 1 No. 3 (2023): September : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v1i3.234

Abstract

This research was conducted to determine "The Influence of Tourist Experience on Satisfaction and Intention to Return (Study on Visitors to Pak Budi Pasuruan's Garden)" The strategy used in this study was associative research with a quantitative approach, by distributing questionnaires as a data collection technique. The sampling method uses purposive sampling, which is a sampling technique where the people selected as samples are in accordance with the purpose of conducting research, the sample used is 100 respondents, carried out at Pak Budi Pasuruan's Garden Tour, and uses samples with the Lemeshow formula and uses data processing modeling using Smartpls 4.0 (Partial Least Square). The results of the study state that the variable Tourist Experience has a positive and significant effect on Tourist Satisfaction and Revisit Intentions.