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All Journal International Journal of Social Science MAUIZHAH JURNAL KAJIAN KEISLAMAN Jurnal Informatika Ekonomi Bisnis
Ade Suryana
Institut Ilmu Sosial dan Manajemen STIAMI Jakarta
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Medicine & Pharmacology Public Health Social Sciences Other

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FORWARDING SALES FORECASTING ANALYSIS OF FREIGHT FORWARDING SERVICES AT PT. GLOBAL DRAGON OCEAN Dewi Rakhmadani; Ade Suryana; Endro Andayani
International Journal of Social Science Vol. 3 No. 1: Juni 2023
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v3i1.6251

Abstract

This study aims to find out how to forecast and predict the number of sales of freight forwarding services at PT Samudera Naga Global. This research was conducted using autoregression and exponential smoothing methods. The author conducts research on companies engaged in the transportation of goods that manage all or part of the activities related to the delivery and receipt of goods through transportation routes. The results of the research were carried out using two methods, namely autoregression and exponential smoothing by comparing the smallest error rate, indicating the best and most appropriate forecasting method for PT Samudera Naga Global's sales forecasting, namely the autoregression method with a MAD value of $127,428.55, MSE of $22,985. 627,066.65.
Tit Banking Socialization and Donation to Thfidzul Qur'an Orphanage An-Nnurriyyah Tambun Bekasi Jana Sandra Sandra; Ade Suryana; Yuliawan Yuliawan; Sunarmin Sunarmin
Mau`izhah : Jurnal Kajian Keislaman Vol 12 No 2 (2022): Volume XII No. 2 Juli - Desember 2022
Publisher : Sekolah Tinggi Ilmu Tarbiyah (STIT) Syekh burhanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55936/mau`izhah.v12i2.107

Abstract

Participating in social activities is a form of community service for a lecturer. With this participation, it is hoped that it will provide direct benefits to the community. This activity aims to provide financial literacy, especially an understanding of banking and other financial institutions for santri and female students at the Tahfidzul Qur'an An-Nurriyyah orphanage located in Siluman village, Mangunjaya village, RT/RW 03/005, Tambun Selatan sub-district, Bekasi district. The method of this community service activity has several stages, the first time is conducting an initial survey and interviews with the leadership of the Tahfidzul Qur'an An-Nurriyyah orphanage, the next stage after obtaining approval from the leadership of the Tahfidzul Qur'an An-Nurriyyah orphanage, then a briefing on banking was held. It is hoped that with this knowledge of banking, the santri and female students of the Tahfidzul Qur'an An-Nurriyyah orphanage will understand more about banking transactions so that it is hoped that the students and female students will run smoothly in banking transactions so that they do not want to be deceived by others, considering the end -Lately there are many frauds under the guise of banking.
Tit Risk Evaluation of Land Transportation Users in Travel Safety Jana Sandra Sandra; Ade Suryana; Yuliawan Yuliawan; Sunarmin Sunarmin
Mau`izhah : Jurnal Kajian Keislaman Vol 12 No 2 (2022): Volume XII No. 2 Juli - Desember 2022
Publisher : Sekolah Tinggi Ilmu Tarbiyah (STIT) Syekh burhanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55936/mau`izhah.v12i2.106

Abstract

Transportation problems on roads with high traffic density, along with the presence of road crime, are usually characterized by a high number of accidents. Road safety issues may even be categorized as cultural issues because of the far-reaching implications on our daily lives. The implementation of risk evaluation to run a road transport safety program has become a complex issue for it is not only related to technical challenges but also institutional, budgetary, government and community support which are closely connected to each other. Each region faces problems with unique characteristics, therefore road transportation safety programs are implemented differently according to the complexity of the problem. The findings of this study indicate that the implementation of traffic safety management programs needs to be effective. The conclusion is drawn on how much citizens consider the program beneficial to them and how much benefit from the implementation of the program is perceived. Although it is impossible to reduce the number of traffic accidents to zero, this study proves the government's efforts to address traffic safety issues on the road to be quite successful.
Influencer Marketing Strategies and Brand Image in Boosting Consumer Purchase Intent: The Role of Customer Support Intervention Jana Sandra; Sri Indrayanti; Ade Suryana
Jurnal Informatika Ekonomi Bisnis Vol. 6, No. 1 (2024)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v6i1.788

Abstract

This research explores the intricate relationships among influencer marketing strategies, brand image, customer support, and consumer purchase intent within the operational framework of PT. Len Industri (Persero) - Jakarta Office. Through path analysis, the study discerns direct and indirect effects, revealing significant findings. Marketing Strategies exhibit a notable direct impact on both Customer Support and Consumer Purchase Intent, underscoring the centrality of effective marketing initiatives in shaping customer interactions and purchase decisions. Conversely, Brand Image reveals a non-significant direct effect on Customer Support but demonstrates a marginally significant impact on Consumer Purchase Intent, indicating a nuanced relationship that warrants further investigation. The indirect effects analysis highlights the substantial influence of Marketing Strategies on Consumer Purchase Intent mediated by Customer Support. These findings underscore the importance of a holistic approach, integrating marketing strategies, brand image cultivation, and effective customer support to enhance overall consumer experiences and drive purchase intent in a competitive market landscape.
Co-Authors Dewi Rakhmadani Endro Andayani Jana Sandra Jana Sandra Sandra Sri Indrayanti Sunarmin Sunarmin Yuliawan Yuliawan