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Pemasaran Usaha Sangcok (Pisang Coklat) Dalam Perspektif Islam Syariah Hafizhoh; Ananda Sholih; Arif Rio; Audy Ayuni; Delvina Sari; Dewi Aryanti; Nadila Aulia; Rini Amelia
Journal of Creative Student Research Vol. 1 No. 4 (2023): Agustus : Journal of Creative Student Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jcsrpolitama.v1i4.2265

Abstract

Bananas are easily damaged so their durability is very limited. By processing bananas into sangcok it is quite profitable, so that it is used as a side business by the community as an additional income. This study aims to (1) analyze the characteristics of entrepreneurs and business profiles of sangcok (2) availability of raw materials, production technology, use of inputs, costs, income, efficiency and added value of the sangcok agro-industry. The raw material for making sangcok is kepok bananas. Entrepreneurs obtain raw materials for bananas by buying them directly at the market. The results of this study are the marketing plan implemented by the sangcok business, namely in terms of products, always maintain good product quality and the materials used are also halal, the prices applied are also affordable according to what was ordered, a less strategic place does not discourage culinary lovers from continuing to buy sangcok, and promotion strategies are carried out through online and offline media, promoting more through online media, although in doing promotions, honesty is emphasized and not badmouthing other businesses. The conclusion from this study is that the marketing plan carried out in the sangcok business is in accordance with an Islamic perspective. Related marketing plans such as product, price, promotion and place are also based on the Koran, hadith and the practice of the Prophet Muhammad in conducting marketing.
Fostering Sincere Attitudes In Infaq And Charity According To Islamic Education Ananda Sholih Nasution; Dewi Aryanti
LECTURES: Journal of Islamic and Education Studies Vol. 2 No. 3 (2023): Islamic Studies Perspective of the Qur'an
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58355/lectures.v2i3.35

Abstract

In everyday life, the sincere attitude whichis highly recommended in Islamic education is still not well developed in every Muslim. This can be seen in the dailylife of Muslims, such as infaq and alms that are still acking. This isdue to the lack of sincerity in human character. The type of research used in this research islibrary research whichis a type of objective research, the data sources are books (documents) that are commonly used in research, and the data iscollected through a literature review. Here the author finds the result of cultivating a sincere attitude in Islamic education, whichcan be achieved by: equippinge very Muslim with religious education, instilling faith in the soul of every Muslim, and fearing Allah at alltimes, and choosing friends. Carry out activities to instill faith in Muslims in the majesty of Allah SWT and the majesty of His punishment, increase the remembrance of death. And the cultivation of this sincere attitude willmake us alwayswilling to carry out useful activities such as infaq and alms. Because true happinessis not when were ceive but when we can sincerely give to others just because of Allah SWT.