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All Journal Menara Tebuireng : Jurnal Ilmu-Ilmu Keislaman SPEKTRA KOMUNIKA
Ahmad Fakhruddin Fajrul Islam
Universitas Hasyim Asy'ari Tebuireng Jombang
Religion Humanities Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Other

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STRATEGI DAKWAH PENDIRI PONDOK PESANTREN DARUL QAWAID JOMBANG DALAM PEMBENTUKAN SANTRI-AKADEMIS Muhammad Sayyaful Farros; Ahmad Fakhruddin Fajrul Islam
Menara Tebuireng Vol 18 No 2 (2023): Maret
Publisher : Universitas Hasyim Asy'ari (UNHASY) Tebuireng Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33752/menaratebuireng.v18i2.5129

Abstract

Dakwah merupakan kegiatan penyebaran agama islam yang dimana terdapat unsur-unsur dakwah seperti dari da’i, mad’u dan pesan dakwah. Dalam kegiatan dakwah da’i harus memikirkan strategi dakwah yang cepat, strategi dakwah yang dimaksud adalah perencanaan dakwah tersebut ditujukan kepada siapa, pesan apa yang disampaikan, dengan cara apa menyampaikannya. Santri-akademis adalah sebuah istilah yang muncul dari pemikiran Kyai Makimuddin istilah tersebut merupakan sebutan untuk santri pondok Pesantren Darul Qawaid. Istilah santri-akademis diambil dari kata qawaid yang merupakan jama’ dari kata qo’idah dan memiliki arti pondasi tujuan penyebutan santri-akademis bagi santri Darul Qawaid adalah harapan Kyai Makkim agar para santri Darul Qawaid tidak hanya paham mengenai ilmu agama saja tetapi, paham juga mengenai ilmu pengetahuan umum.Penelitian ini menggunakan metode penelitian kualitatif lapangan (field research), peneliltian kualitatif lapangan merupakan penelitian yang mengaharuskan seorang peneliti untuk terjun ke lapangan yang menjadi obyek penelitian tanpa diwakilkan.Hasil dari penelitian yang dilakukan oleh peneliti selama ini adalah pendiri pondok pesantren Darul Qawaid menggunakan metode dakwah bil-hal dan bil-lisan sebagai sarana beliau berdakwah, dengan menggunakan komunikasi yang baik serta pemahaman mengenai agama yang sangat luas beliau berhasil menggunakan 2 metode dakwah tersebut sebagai dasar dalam menyebarkan agama islam. Strategi dakwah pendiri pondok pesantren yang digunakan dalam pembentukan santri-akademis adalah metode dakwah bil-hal dan bil-lisan sehingga dalam pembentukan santri-akademis beliau berhasil mewujudkannya dengan tercapainya pemahaman santri dengan dakwah bil-lisan beliau serta berhasilnya penerapan ilmu karena dakwah bil-hal beliau. Kata kunci: Dakwah, Sreategi Dakwah, Pondok Pesantren
Strategi Komunikasi Pengurus Dalam Penegakan Disiplin Kepada Santri Di Pondok Pesantren Madrasatul Qur’an Tebuireng Jombang Akbar Hafidz; Ahmad Fakhruddin Fajrul Islam
Menara Tebuireng Vol 19 No 1 (2023): September
Publisher : Universitas Hasyim Asy'ari (UNHASY) Tebuireng Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33752/menaratebuireng.v19i1.5134

Abstract

Communication as something essential is a very important point for all aspects of human life. In communication there is a communication strategy, such as the communication strategy in enforcing discipline in the Islamic boarding school students of Madrasatul Qur'an Tebuireng. This study aims to examine the communication strategies used by administrators in enforcing discipline against Islamic boarding school students Madrasatul Qur'an Tebuireng in Jombang. This study uses a qualitative method with a descriptive approach. Data collection techniques used in this study were interviews, documentation and observation. The results of this study indicate that the management of Madrasatul Qur'an Tebuireng Islamic Boarding School uses several effective communication strategies in enforcing discipline to students. First, they apply persuasive communication by providing clear explanations and building a shared understanding of the importance of discipline in the life of students. Second, administrators use participatory communication by involving students in making decisions regarding disciplinary rules and sanctions. Third, administrators also use positive communication by giving praise and appreciation to students who show a good level of discipline. Keyword: Management Communication Strategy, Santri Discipline
STRATEGI KOMUNIKASI DAKWAH BANG KEVIN MELALUI MEDIA TIKTOK Ilman Zuhar Alan Kiffani; Ahmad Fakhruddin Fajrul Islam
Spektra Komunika : Jurnal Komunikasi & Dakwah Vol 2 No 1 (2023): SPEKTRA KOMUNIKA : Jurnal Komunikasi & Dakwah
Publisher : Universitas Hasyim Asy'ari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33752/.v2i1.3733

Abstract

This article describes the important role of da'wah in technological developments in the millennial era. Bang Kevin is a Tiktok account that is in the da'wah category, this can be concluded because there are many videos containing da'wah messages packaged in millennial and interesting language, so that most other Tiktok users can understand and accept them, namely young people to adults. This study aims to find out how Kevin Kausar's universal da'wah strategies and techniques are in Bang Kevin's TikTok account. This study uses a qualitative approach while the method used by researchers is descriptive analysis "Bang Kevin's Universal Da'wah Communication Strategy Through TikTok Media". In this study, descriptive analysis is very relevant for understanding and describing the da'wah communication strategies and techniques used by Kevin Kaustar through the Bang Kevin TikTok account. The results of the study show that the communication strategy carried out by Kevin Kautsar is by using a mass communication strategy in which Kevin Kautsar uses social media in conveying da'wah messages. The mass communication strategy is carried out using the application of interpersonal communication strategy theory which is more inclined towards the importance of understanding and positioning oneself with the audience as explained by Kevin Kautsar about the importance of understanding the facts and problems experienced by society so that they can find and convey solutions. Thus it can attract the attention of netizens which is the main goal in conveying da'wah messages. After the attention of the public or netizens can be achieved, communication rules are implemented which convey da'wah messages with good and appropriate techniques such as Qaulan Sadidan, namely using correct and good speech, using the Qaulan Baligha rules, conveying communication messages precisely and straightforwardly according to the context conveyed and Qaulan Layina which means gentle talk. Researchers argue that preaching strategies need to be studied so that they can be accepted by the wider community from all walks of life.
Co-Authors Akbar Hafidz Ilman Zuhar Alan Kiffani Muhammad Sayyaful Farros