Article Per Year (5 Year)
p-Index From 2019 - 2024
0.408
P-Index
This Author published in this journals
All Journal Innovative: Journal Of Social Science Research Da'watuna: Journal of Communication and Islamic Broadcasting
Arif Rachman
Universitas Adhirajasa Reswara Sanjaya
Religion Humanities Computer Science & IT Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengaruh Pelayanan Prima Terhadap Kinerja Paramedis Rumah Sakit Khusus Paru Kab. Karawang Wike Widuri; Endang Komara; Arif Rachman
Innovative: Journal Of Social Science Research Vol. 4 No. 1 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i1.8286

Abstract

Pada Hakekatnya Rumah sakit adalah institusi pelayanan kesehatan yang menyelenggarakan pelayanan kesehatan perorangan secara paripurna yang menyediakan pelayanan rawat inap, rawat jalan, dan gawat darurat, Sebagai salah satu pusat pelayanan kesehatan rumah sakit dituntut untuk dapat selalu memberikan pelayanan terbaik kepada masyarakat yang menggunakan dan memanfaatkan sarana kesehatan ini. Tenaga kesehatan merupakan sumber daya manusia kesehatan yang pada satu sisi adalah unsur penunjang utama dalam pelayanan kesehatan, pada sisi lain ternyata kondisi kualitas saat ini masih kurang. Kemampuan Sumber Daya Manusia Kesehatan dalam membuat perencanaan pelayanan kesehatan serta sikap perilaku dalam mengantisipasi permasalahan kesehatan yang terjadi, ternyata tidak sesuai dengan harapan masyarakat. Penelitian ini bertujuan untuk menganalisis Pengaruh Pelayanan Prima Terhadap Kinerja Paramedis Rumah Sakit Khusus Paru Kab. Karawang. Penelitian ini menggunakan metode kuantitatif dan desain cross sectional yaitu penelitian dilakukan pada waktu tertentu dan subjek diamati hanya satu kali saja. Populasi dalam penelitian ini ialah 235 paramedis. Teknik sampling yang digunakan adalah random sampling dengan jumlah sampel sebanyak 70 orang. Berdasarkan hasil penelitian uji t, dari kelima variabel (Sikap, Penampilan, Perhatian, Tindakan dan Tanggung Jawab) terdapat dua variabel mempunyai pengaruh positif dan signifikan terhadap kinerja paramedis. Berdasarkan uji f, bahwa variabel (Sikap, Penampilan, Perhatian, Tindakan dan Tanggung Jawab) secara simultan berpengaruh positif dan signifikan terhadap kinerja Paramedis.
Pengaruh Kualitas Pelayanan dan Bauran Pemasaran terhadap Kepuasan Pasien Rumah Sakit Lira Medika Karawang Aditya Angga; Erliany Syaodih; Arif Rachman
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 4 No. 3 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting (In Press)
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i3.639

Abstract

At the beginning of its development, the hospital was an institution that functioned for social purposes, but with the existence of private hospitals, the institution was more referred to as an industry engaged in the field of health services by carrying out management based on business entity management. As a business entity, hospitals must be able to create loyalty from patients. The aim of creating patient loyalty is that hospitals can provide a medical experience, improve service quality, and survive in intense competition between hospitals. This research aims to determine the effect of service quality and marketing mix on patient satisfaction at Lira Medika Karawang Hospital. This research uses quantitative methods, explanatory positivistic approach, and cross sectional study design. The population in this study were 9,496 patients. The sample was selected based on random sampling technique with 100 patients. Data collection is done by filling out a questionnaire. Data analysis techniques were carried out using univariate, bivariate and multivariate methods with linier regression. The research results show that partially service quality has a positive and significant effect on patient satisfaction. Marketing Mix has a positive and significant effect on patient satisfaction. Service quality and marketing mix simultaneously have a positive and significant effect on patient satisfaction at Lira Medika Hospital Karawang. The test results of coefficient of determination obtained value R2 = 0,225, meaning that the effect/contribution service quality to patient satisfaction was 22,5%. The test results of coefficient of determination obtained value R2 = 0,254, meaning that the effect/contribution marketing mix to patient satisfaction was 25,4%. The test results of coefficient of determination obtained value R2 = 0,16, meaning that the effect/contribution service quality and marketing mix to patient satisfaction was 16,0%.
Co-Authors Aditya Angga Endang Komara Erliany Syaodih Wike Widuri