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This Author published in this journals
All Journal International Journal of Economics, Business and Accounting Research (IJEBAR)
Denpharanto Agung Krisprimandoyo
Universitas Ciputra Surabaya
Economics, Econometrics & Finance

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MARKET TESTING OF FOOTWEAR STAKEHOLDER CHAIN MARKETPLACE David Sukardi Kodrat; Tina Melinda; Denpharanto Agung Krisprimandoyo
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6494

Abstract

Footwear Stakeholder Chain Marketplace (FSCM) is a marketplace that integrates suppliers, producers, consumers, logistics services and funding institutions. Industry groups with core industries that interact intensively and form partnerships, both with supporting industries and with related industries can be said to be clusters in the marketplace. The purpose of this study is to examine the horizontal and vertical linkages in FSCM including: suppliers, manufacturers, makers, buyers, carriers, stores, sellers, distributors, retailers and customers. Testing is carried out using the market testing method using in-person usability testing techniques to improve performance and user experience. The procedure is done to collect respondents, find a comfortable room, and record the whole process. The results show that the home, consumers, suppliers, manufacturers, and forums display create a unique user experience. When consumers buy certain products, words that reinforce consumer choices will appear, such as: Good choice!” or “Yum! We love that one". In addition, consumers also have the opportunity to display their designs and at the same time sell them in the artist shop. Suppliers and producers have the opportunity to share access.
INNOVATING PV WATER PUMP BUSINESS FOR RENEWABLE ENERGY INDUSTRY IN INDONESIA USING BLUE OCEAN STRATEGY Eric Harianto; Tiyo Avianto; Riduan Mas'ud; Denpharanto Agung Krisprimandoyo
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6498

Abstract

The purpose of this study is to investigate and make decisions in determining features, innovation values and business strategies in the renewable energy industry from Sanspower (PT. Java Surya Teknik) which is focused on PV Water Pump products in order to create competitive products for the Indonesian market. Determining the right renewable energy technologies (RET's), as well as a strategy to accelerate commercialization that has different values from competitors, and avoids the red ocean market. This study uses a qualitative methodology using the Blue Ocean Strategy (BOS), testing the data using the triangulation method. This research was started from September 2021 to February 2022 to produce products in the renewable energy industry that are right for the developing country.
INFORMATION TRANSPARENCY AND REGULATORY FOCUS TO INCREASE BUYING INTEREST IN THE INTEGRATED FOOTWEAR MARKETPLACE (IFM) David Sukardi Kodrat; Denpharanto Agung Krisprimandoyo; Damelina Basauli Tambunan
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.11549

Abstract

This research aims to examine information transparency and regulatory focus to increase buying interest at the Integrated Footwear Marketplace. The informants used in this research came from consumers, suppliers, producers, funding institutions and logistics services. The research method used is descriptive qualitative. The results of this research show that the Integrated Footwear Marketplace uses two main concepts, namely co-design and economic sharing. The concept of co designing is seen in the consumer engagement menu where consumers can enter design ideas and designs and other consumers can provide responses and comments on these design ideas and designs. Transparency by showing data related to individual profiles, company profiles and various product descriptions. Information quality is related to information that is trustworthy, reliable, available on time, relevant and easy to understand. The concept of self-regulation creates natural motivation to achieve desired results. The concept of self-regulation can be grouped into approach and avoidance. This avoidance concept can be seen from the product description which explains it completely and in detail so that it can be taken into consideration regarding things that have the potential to become risks.
Co-Authors Damelina Basauli Tambunan David Sukardi Kodrat Eric Harianto Riduan Mas’ud Tina Melinda Tiyo Avianto