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Journal : Syntax Idea

Startegic Decision Making to Enhance Film Distribution Channel and Minimize Lack of Cinema Screen Problem in Indonesia Dian Alanudin
Syntax Idea Vol 6 No 6 (2024): Syntax Idea
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/syntax-idea.v6i6.3445

Abstract

In Indonesia, the majority of film makers are independent film producers who perform all phases of filmmaking from development to distribution functions. Indonesia has significant film market potential, with large population and increasing middle class income, but currently Indonesia has only 1117 theaters with one market category, the middle-up class. Many Indonesian films suffering from financial loss and this sector considered as a high-risk investment. Objective of these research is find solutions to enhance movie distribution channel and minimize the lack of cinema screen problem in Indonesia. The research methodology used in this paper is qualitative by interview and observation. These research will be analyzed from an external environment and industry perspective using PESTEL and Porter's 5 Forces. Fishbone, Stakeholder Analysis, and Behavior Over Time Graph are used to find the root causes, identify key player, and pattern of existing conditions. In a complex problem situation, strategic decision making is analyze through system thinking approach. Government intervention, keyplayer innovations, cross promotion, technology can be identified to improve and change system behavior to these complex problems. For solution and recommendation, web-based integrated system as a components interrelationship will balance the performance, productivity, resources, and create many door opportunities for all stakeholders.
Exploring The Strategic Role of Knowledge Transfer in Fostering Continuous Innovation and Competitive Advantage in Indonesia Creative Industry 4.0 Dian Alanudin
Syntax Idea Vol 6 No 8 (2024): Syntax Idea
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In Indonesia's Creative Industry 4.0, effective knowledge transfer is crucial for fostering continuous innovation. Despite the country's cultural richness, the transfer of knowledge within the creative sector remains suboptimal, hindering growth and innovation. Tacit knowledge predominantly resides within individuals, limiting dissemination within organizations and resulting in the loss of heritage and creative assets. However, amidst these challenges, significant opportunities exist, Indonesia's creative industry, with notable unicorns and a large workforce, has the potential for economic growth and development. Yet, the transition to Industry 4.0 demands enhanced knowledge transfer capabilities. While Industry 4.0 presents opportunities for Indonesia to compete globally, effective knowledge transfer remains limited. This study aims to address this gap by investigating the nature and consequences of knowledge transfer within Indonesia's creative industry, with a focus on fostering continuous innovation. By prioritizing knowledge transfer and leveraging ICT and HRM resources, firms can enhance their competitive advantage and performance in the dynamic landscape of Industry 4.0. Through this research, insights are provided to facilitate sustained growth and innovation in Indonesia's creative industry