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All Journal Journal of Creative Student Research
Fila Akbar Al Farizi
Universitas Pembangunan Nasional “Veteran” Jawa Timur
Humanities Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Social Sciences Transportation

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Journal : Journal of Creative Student Research

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Eksplorasi Desain Logo NJP Bakery yang Efektif sebagai Upaya untuk Mencapai Konsistensi Branding Fila Akbar Al Farizi; Aileena Solicitor Costa Rica El Chidtian; Prasetyo Adi Sulistyono
Journal of Creative Student Research Vol. 1 No. 6 (2023): Desember : Journal of Creative Student Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jcsrpolitama.v1i6.3001

Abstract

NJP Bakery is a Micro, Small, and Medium-sized Enterprise (SMEs) dedicated to the production and sale of high-quality bread and pastry products. With a sharp focus on creating unforgettable culinary experiences for customers through authentic flavors and quality ingredients, NJP Bakery has evolved into the top choice for culinary enthusiasts who appreciate excellence. To further strengthen its image and brand, NJP Bakery is currently in need of a robust visual identity design. This visual identity includes a logo that not only reflects the core values of the company but also highlights the uniqueness of the offered products, successfully capturing the attention of the target market. Through a creative and representative design showcasing the premium quality of its products, this visual identity is expected to serve as a key differentiator for NJP Bakery in the market, while also contributing to the establishment of deep connections with its loyal customers.
Co-Authors Aileena Solicitor Costa Rica El Chidtian Prasetyo Adi Sulistyono