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Journal : KALBISIANA Jurnal Sains, Bisnis dan Teknologi

 1 
Strategi Kreatif Program Web Series Keluarga Badak Episode 1 Di Kanal Youtube Space# Cakra Mahardhika Kevlana; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 1 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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Abstract

A program can be said to be succesfull if it can make the audience enjoy the show. Included also in form of web series program. To achieve that goal, creative strategies are one way to make a program more interesting. The purpose of this research is to find out the creative strategi of episode 1 Keluarga Badak web series program on YouTube Space# channel. With this research, we can find out what creative srategies the episode 1 Keluarga Badak team used. The method in this study used a descriptive qualitative approach with interview and literacy technique to obtain more accurate results. This study uses the post – positivism paradigm and uses the Herbert Zettl program strategi as a reference to analyze the data obtained. The results obtained are the season 1 episode 1 Keluarga Badak can convey the message that has been formed by the creative team to the audience, with a strategy that refers to the selection of names, selection of players, and the concept of program.
Penggambaran Insecurity pada Film Animasi Ralph Breaks The Internet Raynaldy Fernando; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 1 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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Abstract

Insecurity is a problem that is often experienced by humans, this involves feeling afraid and also inferior to their environment which causes interference with a relationship or a person's mood and feelings. In the film Ralph Breaks The Internet also provides an overview of insecurity. Based on these problems, this study aims to determine the insecurity picture that appears in the scenes in the film Ralph Breaks The Internet, by using social reality construction theory and Charles S. Peirce's semiotic analysis method (sign, object, interpretant). The approach used in this research is qualitative with the constructivism paradigm. The results of this study found that insecurity in the film Ralph Breaks The Internet is depicted in several forms starting from a fear, the effect of fear and also as an atmosphere or mood, and then in the form of a rejection as a concrete picture of insecurity.
Strategi Kreatif Liga Dangdut Indosiar Episode Kemenangan Andreas Tjandra; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 1 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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This study explores the creative strategy of Liga Dangdut Indonesia 2019 talent search program. The research approach used in this research is a qualitative research approach with a post-positivism paradigm and a descriptive type of research. The analysis technique used is the SWOT analysis to determine the creative strategies used by Liga Dangdut Indonesia 2019 production team. The data collection technique that the researchers used was in-depth interviews with four informants. The results of this study show that there are many strategies used in Liga Dangdut 2019 Episode Kemenangan, such as providing long-duration shows, various variations of dangdut songs, various kinds of gimmicks displayed by the host and the jury, participants taken from all provinces in Indonesia, broadcast time in prime time hours, and an interesting selection of guest stars.
Analisis Resepsi Agen Asuransi Mengenai Gambaran Kerja Keras dalam Video Klip Ardhito Pramono ‘925’ Alya Jordania; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 1 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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Hard work has a correlation with work completion and overcoming various obstacles. This also appeared in Ardhito Pramono's video clip titled "925", where the insurance agent's hard work is depicted in that video. The purpose of this research is to find out how Insurance Agents accept the description of hard work in the Ardhito Pramono video clip "925". The theory used in this research is Encoding- Decoding Theory, with a qualitative approach. The analytical method used in this research is audience reception analysis, with three categories consisting of Dominant Hegemonic, Negotiated, and Oppositional. Based on the results of this research, researchers found that Dominant Hegemonic position is in the side job scene played by Ardhito Pramono. Negotiated position portrayed in hard work of insurance agent in video clip. Meanwhile, there’s an Oppositional position in response to ‘925’ work time. The result of this research also found there are differences of perception regarding the insurance agent's hard work, accordance with the experience of the audience
Analisis Resepsi Anggota Karang Taruna Resonda Tebet Mengenai Edukasi Seks dalam Film Dua Garis Biru Aditya Darwanto; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 1 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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Abstract

The rise of cases of adolescents in Indonesia who are pragment out of wedlock, it can happen of lack of education about sex. The purpose of this research is to discover audience reception (member of karang taruna RESONDA in Tebet) in interpreting the massage regarding promiscuity in Dua Garis Biru movie. The research uses encoding-decoding theory by Stuart Hall. Paradigm of this research is constructivisme with qualitative apporoach. Prominent Technique used in acquiring the data is by intimate interview. The researcher uses Stuart Hall, three categories of audience reception; Dominant Hegemony, Negotiation, and Opposition. The result off the research shows informant which is categorized in Dominant Hegemony acquired the massage of this movie such as information and new experience in accord to relationship of opposite gender. All informant admitted that they received a brand new information related to the effect of promiscuity. Informant which is categorized as Negotiation received positive aspect of this movie regarding sex education and informant, however not all of them like the movie, some of them are not fond of exaggerating style in dating. Informant which is categorized as Opposition refused all sorts of promiscuity, like any couple who surpass the norm in term of dating which does result pregnancy in teenager age.
Strategi Kreatif dalam Film Lemantun Karya Wregas Bhanutedja Reno Ryandra; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 2 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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Abstract

A program can be said to be successful if it can make the audience enjoy the show. Included also in the form of short films programs. To achieve that goal, creative strategies are one way to make a program more interesting. The purpose of this research is to find out the creative strategy of Lemantun a Short Film by Wregas Bhanutedja. With this research, we can find out what creative strategies Lemantun short film team used. The method in this study used a descriptive quantitative approach with interview and literacy techniques to obtain more accurate results. This study uses the post-positivism paradigm and uses the Herbert Zettl program strategy as a reference to analyze the data obtained. The results obtained are that Lemantun can convey the message that has been formed by the creative team to the audience, with a strategy that refers to the selection of names, selection of players, and the concept of the program.
Co-Authors Aditya Darwanto Alya Jordania Andreas Tjandra Cakra Mahardhika Kevlana Raynaldy Fernando Reno Ryandra