Article Per Year (5 Year)
p-Index From 2019 - 2024
0.23
P-Index
This Author published in this journals
All Journal KALBISIANA Jurnal Sains, Bisnis dan Teknologi
Andreas Tjandra
Institut Teknologi dan Bisnis Kalbis
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Strategi Kreatif Liga Dangdut Indosiar Episode Kemenangan Andreas Tjandra; Syaifuddin
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 1 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study explores the creative strategy of Liga Dangdut Indonesia 2019 talent search program. The research approach used in this research is a qualitative research approach with a post-positivism paradigm and a descriptive type of research. The analysis technique used is the SWOT analysis to determine the creative strategies used by Liga Dangdut Indonesia 2019 production team. The data collection technique that the researchers used was in-depth interviews with four informants. The results of this study show that there are many strategies used in Liga Dangdut 2019 Episode Kemenangan, such as providing long-duration shows, various variations of dangdut songs, various kinds of gimmicks displayed by the host and the jury, participants taken from all provinces in Indonesia, broadcast time in prime time hours, and an interesting selection of guest stars.
Co-Authors Syaifuddin