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PERAN DUNIA DIGITAL SISTEM INFORMASI MANAJEMEN PEMBELANJAAN ONLINE DAN OFFLINE YANG BEKERJA MELAYANI KONSUMEN Berliana, Eliya; Nurhalizah, Nadila; Wahyuni, Ningsih; Hertati, Lesi; Terttiaavini; Asmawati
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 1 No. 2 (2021): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (899.615 KB) | DOI: 10.55047/jscs.v1i2.407

Abstract

The rapid development of the internet has resulted in profound changes that impact people's lives, enabling them to engage in both offline and online shopping. While traditional offline shopping involves physically visiting stores, online shopping offers the convenience of making purchases remotely. In order to explore the advantages and disadvantages of offline and online shopping, a shopping activity was conducted on Friday, October 14, 2022, on Jalan Pelita, where food was purchased both online and offline. The objective was to identify the benefits and drawbacks of each method. The findings of this study reveal that offline and online shopping have their own distinct advantages and disadvantages, allowing individuals to adapt their choices to their specific needs. Online shopping is advantageous when speed and practicality are desired, especially for repeat purchases. On the other hand, offline shopping is preferred by those who value relaxation, enjoy the ambiance of a physical mall, and appreciate the tactile experience of directly interacting with products and food.
Diversifikasi olahan singkong : program pendampingan pembuatan stik singkong di desa Alai Nurhalizah, Nadila; Alhakim, Jimmy; Ganesha, Galland; Pitaloka, Dini; Handayani, Susi; Mutaqin, Zenal
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 8, No 3 (2024): September
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v8i3.25756

Abstract

Abstrak Pengabdian Kepada Masyarakat (PKM) dalam upaya pengolahan singkong yang merupakan salah satu komoditas pertanian utama Desa Alai Kecamatan Lembak Kabupaten Muara Enim. Rendahnya pengetahuan teknologi menyebabkan pengolahan singkong yang telah dilakukan belum optimal, dimana sebagian besar singkong dijual dalam bentuk mentah dan dalam bentuk gaplek serta tapioka. Program ini bertujuan membentuk kelompok usaha mandiri dalam pengembangan olahan singkong untuk meningkatkan nilai ekonomi singkong melalui diversifikasi produk olahan berupa stik singkong menggunakan metode pendekatan yang dipakai dalam PKM yaitu metode pendekatan partisipasi kelompok atau Partisipatory Rural Apprasial (PRA), melibatkan kelompok mitra dalam kegiatan meliputi: penyuluhan, pelatihan, praktek langsung, dan pendampingan. Hasil dari program ini yaitu peningkatan pengetahuan mitra dalam mengolah singkong menjadi stik singkong, adanya peningkatan analisis trend pasar serta diharapkan adanya peningkatan pendapatan dari penjualan produk stik singkong. Keberlanjutan dari program ini mitra mampu meningkatkan kemampuan manajemen dan pemasaran serta diharapkan dapat mendorong pertumbuhan ekonomi lokal dan membuka peluang kerja baru di Desa Alai. Kata kunci: diversifikasi, pengolahan, singkong Abstract Community Service (PKM) in the process of processing cassava which is one of the main agricultural commodities of Alai Village, Lembak District, Muara Enim Regency. The low level of technological knowledge causes the cassava processing that has been carried out to be suboptimal, where most of the cassava is sold in raw form and in the form of gaplek and tapioca. This program aims to form an independent business group in the development of cassava processing to increase the economic value of cassava through diversification of processed products in the form of cassava sticks using the approach method used in PKM, namely the group participation approach method or Participatory Rural Appraisal (PRA), involving partner groups in activities including: counseling, training, direct practice, and mentoring. The results of this program are an increase in partner knowledge in processing cassava into cassava sticks, an increase in market trend analysis and an increase in income from the sale of cassava stick products. The sustainability of this program, partners are able to improve management and marketing skills and are expected to encourage local economic growth and open up new job opportunities in Alai Village. Keywords: diversification, processing, cassava