Article Per Year (5 Year)
p-Index From 2019 - 2024
0.562
P-Index
This Author published in this journals
All Journal Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Jurnal Indonesia : Manajemen Informatika dan Komunikasi
Rohmah, Ainun Ni'Matu
Unknown Affiliation
Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi)

 1 
Pengaruh Konten Instagram @Makanansmr Terhadap Meningkatkan Brand Awareness Hidden Wings Firnanda, Febri; Boer, Kheyene Molekandella; Rohmah, Ainun Ni'Matu; Purwanti, Silviana
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 8 No 3 (2024): JULY-SEPTEMBER 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v8i3.2467

Abstract

The purpose of this study was to analyze the effect of @Makanansmr Instagram content on increasing Hidden Wings brand awareness. This type of research is quantitative. The data collection techniques used in this research are library research and questionnaires. The population of this study are @makanansmr followers who watch hidden wings review content impressions. Determination of the sample in this study using the Lemeshow formula. The number of samples in this study were 100 respondents. The data analysis technique used is quantitative with the help of SPSS 24 software. The result of this study is that there is a significant relationship between the content posted on the @makanansmr Instagram account and Brand Awareness for the "hidden wings" brand. The research has carefully tested the validity and reliability of the measurement instruments, the results of which show that the instruments are reliable for measuring the variables under study.
Co-Authors , Michael, Kwan Firnanda, Febri Kheyene Molekandella Boer nurliah, nurliah Purwanti, Silviana Sari, Pradela Salsabila Sucipta, Wikandana