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Peran Pemuda Dalam Pengembangan Pemasaran Digital Terhadap UMKM Desa Sidomulyo Bahtiar, Yuyun; Ma’arif, Iin Baroroh; Afidah, Nurul; Nur, Luluk Choirun Nisa; Agustina, Ulfa Wulan
An Naf'ah: Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2024): Februari
Publisher : Lembaga Penelitian, Penerbitan dan pengabdian kepada masyarakat (LP3M) STIT Al-Urwatul Wutsqo Jombang.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54437/annafah.v2i1.1364

Abstract

Digital marketing has become a main pillar in advancing micro, small and medium enterprises (UMKM) in various regions, including in Sidomulyo Village, Megaluh District, Jombang Regency. This study aims to analyze the role of youth in supporting and developing digital marketing for MSMEs in Sidomulyo Village, Megaluh District, Jombang Regency. This study uses qualitative methods with interview, observation, and documentation study techniques. The results of this study underline the importance of the youth's role in driving digital transformation in rural environments. Youth are not only agents of change, but also the main drivers in increasing income and welfare of Sidomulyo Village MSMEs, Megaluh District, Jombang Regency through digital marketing. Therefore, it is necessary to continue encouraging the active role of youth in supporting and developing digital marketing for MSMEs, with support from various parties, including the government, non-governmental organizations, and the private sector.
Improving Indonesian Speaking Skills By Using The Role-Playing Method Bahtiar, Yuyun; Fajarina, Maskhurin; Kristiani, Ni Made Laksmi Dewi; Ma’arif, Iin Baroroh
DIDAKTIKA Vol 30 No 2 (2024): Volume 30 Nomor 2 September 2024
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/didaktika.v30i2.7217

Abstract

This research aims to improve speaking skills through the role-playing method for fifth-grade students at SD Negeri 5 Tonja Denpasar. This type of research is Classroom Action Research. The object of the research is speaking skills. The data collection methods used are observation, tests, and documentation. The data analysis techniques used are qualitative descriptive and quantitative descriptive. Learning actions in cycle I students play roles based on conversation scripts. Students do not experience problems in linguistic aspects (vocabulary/phrases and sentence structures used) and non-linguistic aspects (courage, friendliness, and attitude). Cycle II role-playing actions based on drama scripts. Cycle II focuses more on linguistic aspects (stress, pronunciation, and tone and rhythm) and non-linguistic aspects (fluency and mastery of the material) which are still lacking. Learning speaking skills through role-play methods based on drama scripts shows an increase in students' speaking skills. Improvement is shown by the results of students' speaking skill scores. The improvements that occurred were, (1) the average student pre-action score was 57.3 with a completion percentage of 23.08%, (2) the average cycle I evaluation score was 76.92 with a completion percentage of 53.85%, (3) the average evaluation score for cycle II was 83.46 with a completion percentage of 84.61%.
Utilizing Magic Finger Method in Grammar Class Afidah, Nurul; Ma’arif, Iin Baroroh
JEES (Journal of English Educators Society) Vol 2 No 1 (2017): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/jees.v2i1.677

Abstract

The purpose of current study is improving student grammar ability by applying magic finger method. The strategy is implemented during five meetings, and in the end of meeting the grammar test is administered to get the data. After implementing the strategies in four meetings, grammar test was administered, and the result of the test was more than a half of the students can mention 16 tenses and write simple sentence both in active and passive form. Since the result of the test has met the criteria of success so that the research can be stopped in the first cycle. Another researcher can continue this study in another research design such as experimental or research development study or in another level as like on secondary level.