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THE INFLUENCE OF PRODUCT QUALITY, PRICE, AND STORE ATMOSPHERE ON CONSUMER PURCHASING DECISIONS Janah, Daimatul; Muslihudin, Muslihudin; Nurhuda, Abid; Nurdiyanto, Nurdiyanto
Jurnal Ekonomi Lembaga Layanan Pendidikan Tinggi Wilayah I Vol. 3 No. 2 (2023): Article Research November 2023
Publisher : LLDIKTI Wilayah 1 Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54076/juket.v3i2.402

Abstract

Technological and industrial developments require every company to be able to compete. In improving the quality of a company, it is necessary to pay attention to product quality, price, and store atmosphere to attract consumers. This research aims to analyze the influence of product quality, price, and store atmosphere on consumer purchasing decisions at the Cik-Cik Style Store in Kartasura. This research uses quantitative research methods. Data were analyzed using multiple linear regression using IBM SPSS Version 26 software. The research results showed that product quality had a positive and significant effect on consumer purchasing decisions. This is proven by the results of the probability significance value of the product quality variable of 0.000<0.05 with a coefficient of 0.628. Furthermore, price has a positive and significant effect on consumer purchasing decisions. This is proven by the results of the significance of the influence of price on consumer purchasing decisions of 0.000 < 0.05. Store atmosphere also has a positive and significant effect on consumer purchasing decisions. This is proven by the results of the significant influence of store atmosphere on consumer purchasing decisions of 0.000 < 0.05. Lastly, product quality, price, and store atmosphere simultaneously influence consumer purchasing decisions. This is proven by the results of the F test showing the calculated F value > F table of (93.155 > 2.66).
Pengaruh Pola Asuh Orang Tua terhadap Kenakalan Remaja pada Santri Pondok Pesantren Al-Fattah Sukoharjo 2023 Nuariningsih, Isna; Janah, Daimatul; Muslihudin, Muslihudin
Jurnal Humaniora dan Ilmu Pendidikan Vol. 3 No. 1 (2023): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jahidik.v3i1.2062

Abstract

Purpose: The purpose of this study was to determine the effect of parenting styles on juvenile delinquency that occurred at the Al-Fattah Islamic boarding school, Sukoharjo, in 2023. Methodology: This type of research uses quantitative methods with survey research types. The research instrument was in the form of a questionnaire given to the students of the Al-Fattah Islamic Boarding School. Result: The results of this study indicate that the level of influence of parenting, namely variable X, has an influence on juvenile delinquency, namely variable Y. It is proven from the results of the t test, namely with a significance level of 0.007 <0.05. Limitation: This study has limited research space so that the data obtained and the analysis are more focused on the topics that have been determined. So the limitation of this research is to examine the influence of the parenting style of students at the al-Fattah Sukoharjo Islamic boarding school in 2023. Contribution: This research has many contributions to parents in educating their children and is an academic development for the science of child education.