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PELATIHAN PEMBUATAN DAN PENGGUNAAN GOOGLE MAPS KEPADA SISWA DAN SISWI SMP MUHAMMADIYAH PARAKAN Ade Maulana; Alifiana Safitri; Allyssa Zahra Azizah Salsabilla; Gustyaanto Firgiawan; Muyassar Ahmad Taqy; Naufal Febrian; Nazwa Lintang Seina; Slamet Supriyadi; Topan Padilla Malik; Veny Masullah; Iis Aisyah
Abdi Jurnal Publikasi Vol. 2 No. 2 (2023): November
Publisher : Abdi Jurnal Publikasi

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Abstract

This training aims to provide further understanding regarding the use of Google Maps. With the increasingly rapid development of technology, namely map-based applications, there are many features in Google Maps, namely, location search, users can search for specific locations, as well as addresses, businesses, restaurants and other interesting places. However, in this research we prioritize the feature for determining a location, which is a feature that is used to determine a specific location, usually this feature is mostly used by someone who has a business or who is going to start a business and can also be used for the house itself. It is hoped that this feature can be used effectively.
ANALISIS SISTEM INFORMASI MANAJEMEN DALAM STRATEGI PEMASARAN UNTUK MENINGKATKAN PENJUALAN PRODUK UMKM DI DAERAH PAMULANG Achdiyat Ilyasa Samudra; Allyssa Zahra Azizah Salsabilla; Ferdi Nurochim; Nazdan Rosidin; Nazwa Lintang Seina; Samsoni; Aprinia Handayani
Journal of Research and Publication Innovation Vol 2 No 3 (2024): JULY
Publisher : Journal of Research and Publication Innovation

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Abstract

In the context of increasing competition in the local market, effective marketing strategies are crucial for Micro, Small and Medium Enterprises (MSMEs) in the Pamulang Region. This study aims to evaluate the role of management information systems in supporting marketing strategies to increase sales of MSME products. Through a systematic analysis approach, this research identifies the factors that influence MSME product sales and proposes the integration of management information systems as a solution to increase marketing effectiveness. The findings highlight the importance of using information technology in managing customer information, market analysis, and decision making which can help MSMEs in strengthening product visibility and expanding market share. The practical implications of this research provide guidance for MSME owners and marketing practitioners to optimize the use of technology in their marketing strategies, so as to increase competitiveness and business growth in this increasingly digital environment.