Article Per Year (5 Year)
p-Index From 2019 - 2024
0.408
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This Author published in this journals
All Journal International Journal of Business, Law, and Education
Wardani, Dini Tri
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Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences Other

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Journal : International Journal of Business, Law, and Education

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Exploring the Relationship between Social Media Engagement, Customer Reviews, and Brand Perceptions: A Comprehensive Study in Retail Industry Krisprimandoyo, Denpharanto Agung; Sufa, Siska Armawati; Wardani, Dini Tri; Widiyanto, Sigit
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education (ongoing)
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.597

Abstract

This research investigates the intricate relationships between social media engagement, customer reviews, and brand perceptions in the retail industry. Through a qualitative analysis of customer-generated content and social media interactions, key themes and patterns emerged, shedding light on the factors influencing brand sentiment and consumer behavior. The findings highlight the impact of positive brand experiences, strategic social media engagement, user-generated content, transparency, and authenticity in shaping brand perceptions and fostering customer loyalty. The study underscores the importance of delivering exceptional customer experiences, engaging meaningfully on social media platforms, and prioritizing transparency and authenticity to enhance brand perception and build trust in the digital era.
Strategic Agricultural Policies and Fertilizer Subsidies: Driving Business Success in Cianjur's Rice Sector Rusmayadi, Gusti; Widiyanto, Sigit; Suparwata, Dewa Oka; Wardani, Dini Tri
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education (ongoing)
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.676

Abstract

This research investigates the impact of strategic agricultural policies and fertilizer subsidies on the business success of rice farmers in Cianjur, Indonesia. A quantitative approach utilizing cross-sectional survey data from 300 rice farmers was employed. The study explores the demographic profile of respondents, descriptive statistics of key variables, correlations between policy variables and business success indicators, and regression analysis to assess predictors of rice yield. Results indicate a high utilization rate of fertilizer subsidies, positive correlations between subsidy utilization and business success indicators, and significant contributions of access to extension services, credit facilities, and infrastructure improvements to rice yield. The integration of policies in a holistic approach emerged as crucial for enhancing business success and promoting sustainable farming practices. These findings have implications for policymakers in crafting targeted and integrated policies to support agricultural resilience and livelihoods in Cianjur and similar agricultural regions.
Co-Authors Dewa Oka Suparwata Gusti Rusmayadi Krisprimandoyo, Denpharanto Agung Sufa, Siska Armawati Widiyanto, Sigit