Jurnal Ilmu Manajemen dan akuntansi Terapan (JIMAT)
Vol 4 No 1 (2013): Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)

PENCIPTAAN KEUNGGULAN BERSAING PERUSAHAAN MELALUI PENINGKATAN PERILAKU PELAYANAN

Asepta Hendriyanto (Unknown)



Article Info

Publish Date
10 May 2013

Abstract

The purpose of this research is to investigate and analyze the factors thataffect the competitive advantage through service behavior. The method usedis the method of survey data obtained directly through questionnaires.Sampling using sensus sampling methods and methods of analysis used inthis research was the path analysis. Based on the research results revealedthat organizational communication, and service culture have effect on servicebehavior. And variable service behavior have effect of the firm competitiveadvantage.

Copyrights © 2013






Journal Info

Abbrev

jimat

Publisher

Subject

Economics, Econometrics & Finance

Description

JIMAT : Jurnal Ilmu Manajemen dan Akuntansi Terapan dalam publikasi berada pada bidang : - Manajemen - Manajemen Keuangan - Perilaku Organisasi dan Menajemen Sumber Daya Manusia - Manajemen Pemasaran - Manajemen Teknologi dan Inovasi - Manajemen Hubungan Industri - Strategi Manajemen - Sistem ...