<![CDATA[Aims of the earth is a tradition of Javanese society that has been carried out for generations which is carried out every year by the Javanese people as a form of thanksgiving for the blessings given from the results of farming. Each region has its own peculiarities from the implementation of earth charity, including in the Village of Margorejo Dawe-Kudus. This study aims to determine the implementation of the earth alms ceremony and the Subjective Well-Being attitude of Margorejo-Kudus. This study uses qualitative methods with the type of Field Research research (field research) using descriptive analysis. The results of this study indicate that the tradition of the earth that held once a year, on Apid month (Dhulkaidah) shows the tradition of agrarian socity. The meaning contained in the implementation of the earth charity tradition, namely the meaning of the implementation of earth alms (Nyadran) for the people of Margorejo, Kudus, to show their gratitude for the gift given by Sang The Creator and the Older. In the implementation of the alms of the earth of the people of Margorejo Village, the Holy feels subjective well-being in the form of gratitude, calmness and happiness.]]>
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