Journal of Entrepreneurship, Management and Industry (JEMI)
Vol 2, No 2 (2019): April - Juni 2019

RENCANA BISNIS PENGEMBANGAN USAHA APLIKASI “O-BRIDGE” APLIKASI PENYEDIA VENDOR JASA

Egadhana, Ezra (Universitas Bakrie)
Ferry, Nopgriyana (Universitas Bakrie)
Budiarti, Ratna (Universitas Bakrie)
Rohmah, Siti (Universitas Bakrie)
Leny, Novia Sulistyo (Universitas Bakrie)
Magdalen, Martha (Universitas Bakrie)

Article Info

Publish Date
08 Aug 2019

Abstract

The topic in the writing of this article is the business plan of an application-based business called O-Bridge that functions as a liaison between service provider vendors and also people who need to use services. This application was created with the mission of facilitating economic activities related to services. This article serves to identify, analyze and also plan business along with predictions of O-Bridge's financial viability. This method of analyzing business uses a SWOT analysis, Business Model Canvas and also a market mix or marketing mix.

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Journal Info
Journal of Entrepreneurship, Management and Industry (JEMI)
Website

Abbrev

JEMI

Publisher

Universitas Bakrie

Subject

Economics, Econometrics & Finance

Description

Journal of Entrepreneurship, Management and Industry (JEMI) merupakan jurnal ilmiah yang menyajikan artikel orisinal dari Multi dan lintas disiplin dalam bidang dunia usaha, bisnis, entrepreneurship, dan industri dengan format Bauran (mix) Artikel : Hasil Riset (full reaserch), mini riset, novelty, ...