Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Vol 2 No 1 (2020): Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat

Pemasaran Wisata Berbasis Website di Nagari Wisata Harau Kabupaten Lima Puluh Kota

Trisna Putra (Unknown)
Pasaribu Pasaribu (Unknown)
Nidia Wulansari (Unknown)



Article Info

Publish Date
21 Jan 2020

Abstract

The challenge of tourism destination in industrial revolution 4.0 is the existence of its information system. Website becomes one of the potential media to promote positive image of a tourism destination. Nagari Harau is one of potential tourist destinations at Lima Puluh Kota Regency, West Sumatera. However it’s an existence as well as potencies was not sufficiently published on the internet. The main obstacle of this problem is the capability of the management, in this case called a pokdarwis, in promoting it at the internet through its official website. Thus in order to overcome the problem, a public service program was design to empower the member of pokdarwis in Nagari Harau. The method used in public service program is action learning. The result of the program after having a post test toward the participants is 95% for cognitive aspect, 95% for affective aspect and 85% for conative aspect. The result show that the participants enthusiasm to the program and their increasing capability as well as capacity in promoting destination through website

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Journal Info

Abbrev

abdi

Publisher

Subject

Education Environmental Science Health Professions Medicine & Pharmacology Public Health

Description

Jurnal Abdi bertujuan untuk memfasilitasi publikasi artikel yang disarikan dari hasil pengabdian dan pemberdayaan masyarakat. Jurnal Abdi ini membatasi pengabdian masyarakat yang berada dalam ruang lingkup bidang: Pembangunan manusia dibidang pendidikan dan Sosio-Humaniora, Pengentasan kemiskinan, ...