Ultimart: Jurnal Komunikasi Visual
Vol 13 No 1 (2020): Ultimart: Jurnal Komunikasi Visual

DEVELOPING HYBRID MEDIA INSTALLATION GAME IN TAMAN GAJAH TUNGGAL

Agatha Maisie Tjandra (Universitas Multimedia Nusantara)
Lalitya Talitha Pinasthika (Universitas Multimedia Nusantara)
Rangga Winantyo (Universitas Multimedia Nusantara)



Article Info

Publish Date
15 Jun 2020

Abstract

In the recent five years, City parks have been developing rapidly in urban cities in Indonesia. Built in 2007, Taman Gajah Tunggal is one of the city parks located in Tangerang. This park is situated at The Center of Tangerang City on the edge of Cisadane River. Like many public spaces in Indonesia, this park has littering issues by visitors’ lack of care. This re- search is offered to develop social marketing by using a digital game for gaining awareness of Taman Gajah Tunggal’s visitors age 17-30 years old about littering issues. This paper focused on developing the prototyping process in iteration design method by using a digital game to suggest possibilities design for future development interactive installation design in public space which can bring a new experience.

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Journal Info

Abbrev

FSD

Publisher

Subject

Arts Humanities

Description

Theories, methods, and implementations of new media technology. Topics include, but not limited to: 1. Digital technology for a creative industry 2. Development of Art and Design in Industry 3. Innovation and Creative Visual Experiment for Art and Design 4. Fine arts and performing ...