(JDAB) Jurnal Dinamika Administrasi Bisnis
Vol 3 No 1 (2017): Jurnal "Dinamika Administrasi Bisnis"

ANALISIS KUALITAS PELAYANAN DAN FASILITAS TERHADAP KEPUASAN KONSUMEN PADA UBER TAXI DI SURABAYA

Chusniati, Yeni Fajar (Unknown)
Maruta, IGN Anom (Unknown)
Pratiwi, Ni Made Ida (Unknown)



Article Info

Publish Date
29 Mar 2019

Abstract

In the business world have started a lot of competition, especially in the field of transport. In each competition, many business people do way or a better strategy in order to meet the needs of consumers as well as provide satisfaction to the maximum, and to give the best service. Formulation of the problem in this research is to 1) If quality of service effect on consumer satisfaction Uber taxi? 2). Does the facility have an effect on consumer satisfaction Uber taxi?. The purpose of doing research is to know the influence of 1). The quality of service of consumer satisfaction Uber taxi, 2). Facilities against consumer satisfaction Uber taxi.This research use descriptive research type with quantitative approach. Method of quantitative research is research that is based on the philosophy of positivism, used for researching on population or a particular sample, data collection using the instruments of research, data analysisquantitative in nature.The results and conclusions of this research is to 1). Quality of service in a positive effect on consumer satisfaction 2). Facilities positively influential on consumer satisfaction.Recommendations is given to the management of the company to always improve the quality of services such as paying attention to consumers, to the employees of the uber taxi to create quality good service (friendliness, polite – courteous, speed), to increase consumer satisfaction need any additional value offered.Keyword: service quality, facilities and customer satisfaction

Copyrights © 2017






Journal Info

Abbrev

adbis

Publisher

Subject

Decision Sciences, Operations Research & Management Social Sciences

Description

Jurnal Dinamika Administrasi Bisnis is a peer-reviewed journal, published by Business Administration Department of Faculty of Social Science and Politics Universitas 17 Agustus 1945 Surabaya. Dinamika Administrasi Bisnis Journal is published twice a year (April and October). The Journal was first ...