Jurnal Pelangi
Vol 3, No 1 (2010)

IKLAN ROKOK A MILD: SUATU TINJAUAN SEMIOTIK

MUHARDIS S.S, MUHARDIS (Unknown)

Article Info

Publish Date
18 Jan 2017

Abstract

The object of this research is cigarette advertising of Sampoerna A Mild versioninannimated object. It’s intent on to explain meaning which used by sign. To analysis this signused semiotic theory by Saussure. The first step, find relation between signifier and signified.The second ones, gave meaning. The result, all of sign have one meaning that is to say quality ofSampoerna A Mild.Keyword:

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Journal Info
Jurnal Pelangi
Website

Abbrev

Publisher

STKIP PGRI Sumatera Barat

Subject

Education

Description

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