Ganaya: Jurnal Ilmu Sosial dan Humaniora
Vol 2 No 2-3 (2020)

Peran Public Relations Dalam Membangun Citra Perusahaan Melalui Program Corporate Social Responsibility PT. Antam Tbk. Kolaka Sulawesi Tenggara

Zulfiah Larisu (Universitas Halu Oleo)
Sumadi Dilla (Universitas Halu Oleo)
La Ode Herman (Universitas Halu Oleo)



Article Info

Publish Date
16 Jan 2020

Abstract

Company do not at moment's notice Corporate Social Responsibility (CSR) in running its effort. Some company applying CSR is exactly assumed to behave too social. There is also a success company apply CSR, but society exactly look into company fail to draw public sympathy. Target of company give benefit at society at the same time create image, but inacceptable sometimes better. This matter happened because CSR done conducted is not arranged and not supported by good concept. Target of this article is to make efficient and effective CSR concept for the application of by company.

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Journal Info

Abbrev

ganaya

Publisher

Subject

Religion Arts Humanities Economics, Econometrics & Finance Education Social Sciences Other

Description

Ganaya: Jurnal Ilmu Sosial dan Humaniora is a journal published by Jayapangus Press which contains the results of research in the field of social sciences and humanities. The purpose of this journal is to publish and disseminate writings in the social sciences and humanities that can contribute to ...