Jurnal Samudra Geografi
Vol 3 No 2 (2020)

Profil Pramuwisata Kawasan Geopark Ciletuh Palabuhanratu: Kompetensi dan Tantangannya dalam Menghadapi Era Tourism 4.0

Ahmad Yani (Departemen Pendidikan Geografi, FPIPS, Universitas Pendidikan Indonesia)
Asep Mulyadi (Departemen Pendidikan Geografi, FPIPS, Universitas Pendidikan Indonesia)
Rosinta Rosinta (Departemen Pendidikan Geografi, FPIPS, Universitas Pendidikan Indonesia)

Article Info

Publish Date
30 Jun 2020

Abstract

The role of guides in a tourist area is significant because they are "ambassadors" for the state, management, and the local community. However, their existence is still not being noticed. In facing the Tourism 4.0 era, their challenges are getting more challenging because technology will displace them. They are threatened to become victims of disruption from these technological advances. The results showed that tour guides' qualifications and competence in the Ciletuh Palabuhanratu Geopark are still relatively low. This is due to the lack of attention from all parties. This research recommends that local governments, business actors related to tourism services (hotels, restaurants, banks, etc.) set aside their CSR to conduct training for guides through official organizations (HPI) in turns and are mutually beneficial.

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Journal Info
Jurnal Samudra Geografi
Website

Abbrev

jsg

Publisher

Universitas Samudra

Subject

Humanities Earth & Planetary Sciences Education Environmental Science Social Sciences

Description

Jurnal Samudra Geografi is a scientific publication media for lecturers, researchers, and students in the fields of geography education, geography, and other study that related to geographic ...