The capital market is an appropriate representation for assessing the condition of the company - a company in a country because almost all industries are represented in it and one of the effective means to accelerate the development of a country and the development of capital markets provide a source of investment for investors. One activity is to invest in companies issuing shares. To invest in shares of analysis needed to measure the value of shares, namely fundamental analysis and technical analysis. The   purpose of this study  was to  determine  Influence Sales Growth           ( Sales Growth ) And   Assets  On   Stock  Price  On Consumer Goods Industry Company In Indonesia Stock Exchange (IDX).          This study used secondary data obtained from the annual financial statements published by the Indonesia Stock Exchange (IDX) using a sample of 12 consumer goods industry during the period 2006-2009. For analysis and hypothesis testing used multiple regression analysis model by using SPSS version 16.0. From the results of the study by using a multiple linear regression showed that in partial sales growth (Sales Growth) t value of -0.122
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