Journal of Tourism Sustainability
Vol. 1 No. 2 (2021): Volume 1 Number 2 (2021)

Development of Asahan River Tourism Activities in Support of National Tourism Strategic Area of Lake Toba

Mega Fitriani Adiwarna Prawira (Sekolah Tinggi Pariwisata Bandung)
Beta Budisetyorini (Sekolah Tinggi Pariwisata Bandung)
Deddy Adisudharma (Sekolah Tinggi Pariwisata Bandung)
Dicky Arsyul Salam (Sekolah Tinggi Pariwisata Bandung)
Wisi Wulandari (Sekolah Tinggi Pariwisata Bandung)
Eko Susanto (Politeknik Negeri Bandung)



Article Info

Publish Date
27 Dec 2022

Abstract

Following up on the Development of The National Tourism Strategic Area of Lake Toba, which was directed in the study "Integrated Tourism Masterplan for Lake Toba" (ITMP Danau Toba) in 2018, one of which was the development of river-based natural tourism attractions allocated in the Asahan Watershed including Asahan Regency, Tanjung Balai Municipality, Toba Samosir Regency, and Simalungun Regency. Regarding the policy of river-based tourism attractions, this research is focused on developing river tourism activities that will have implications for the development of the natural attraction of the Asahan River. This study has produced a mixed method of sustainable tourism development strategies by prioritizing the benefits of the ecological, socio-economic and cultural environment. Development is directed towards packaging special interest tourism products following the characteristics of available resources.

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Journal Info

Abbrev

JTOSPOLBAN

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Social Sciences

Description

Journal of Tourism Sustainability (JTOS) E-ISSN 2798-8333 is a double blind review journal published by Politeknik Negeri Bandung. It focuses on fostering and stimulating discourses in the tourism research among academics and professionals. JTOS welcomes articles in all areas of tourism research ...