TIJAB (The International Journal of Applied Business)
Vol. 5 No. 2 (2021): NOVEMBER 2021

How To Build Continuance Intention On Jenius App Users

Tri Wahyu Oktavendi (University of Muhammadiyah Malang)
Ike Arisanti (University of Muhammadiyah Malang)

Article Info

Publish Date
24 Nov 2021

Abstract

The availability of various kinds of transaction services via smartphones will certainly affect its users. The theme of Financial Technology (Fintech) is also developing which includes transactions through smartphone applications. The big question arises, namely what are the factors that influence Jenius-App users to be intense in using the application? Its Benefit? Or its Risk?. This study tries to examine the factors that affect Continuance Intention on Jenius App users. Smart PLS 15 is used in this study by using Outer Model and Inner Model. The Results show that it is only three hypotheses are accepted. First, Perceived Usefulness Affect Continuance Intention. Second, Perceived Ease of Use Affect Perceived Usefulness. Third, Perceived Risk Affect Perceived Ease of Use.

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Journal Info
TIJAB (The International Journal of Applied Business)
Website

Abbrev

TIJAB

Publisher

Universitas Airlangga

Subject

Economics, Econometrics & Finance

Description

The International Journal of Applied Business (TIJAB) (eISSN: 2599-0705) is a peer-reviewed journal that publishes original articles researching or documenting issues on applied business including, but not limited to, economics and business, taxation, banking, tourism and hospitality. It considers ...