International Journal of Communication and Society
Vol 4, No 1 (2022): June

Antecedents of using electronic money application on technology communication during covid-19 pandemi

Ni Putu Cempaka Dharmadewi Atmaja (Mahasaraswati University)
Ni Made Dwi Puspitawati (Mahasaraswati University)



Article Info

Publish Date
27 Dec 2021

Abstract

This paper aims to evaluate and discover the effect of perceived ease of use, perceived usefulness, attitude, and e-money applications use. The research data comprised primary data obtained from online questionnaires, distributed to 100 respondents of e-money users selected with a purposive sampling method. Aided with AMOS analysis tools, the Structural Equation Modeling (SEM) was employed for the data analysis. Findings revealed that perceived ease of use had significant effects on 1) perceived usefulness, and 2) the use of e-money applications. Perceives usefulness significantly affects attitude. Attitude has significant influences on the use of e-money applications. Also, perceived fully mediates on the effect of perceived ease of use on attitude. The effect of perceived usefulness on the use of e-money applications is fully mediated by attitude as the mediator. Besides, the effect of perceived ease of use on attitude is statistically non-significant, implying that it does not mediate the effect of perceived ease of use on the use of e-money applications.

Copyrights © 2021






Journal Info

Abbrev

ijcs

Publisher

Subject

Languange, Linguistic, Communication & Media Social Sciences

Description

The International Journal of Communication and Society is an interdisciplinary journal that, while centered in communication, is open and welcoming to contributions from the many disciplines and approaches that meet at the crossroads that is communication study. The spectrum of topics include but ...