Jurnal Pengabdian Masyarakat (ABDIRA)
Vol 2, No 1 (2022): Abdira, Januari

Pendampingan Implementasi Digital Marketing Desa Kelumpang sebagai Sarana Pengenalan Potensi Desa Wisata

Defi Pujianto (Universitas Mahakarya Asia)
Sri Hartati (Universitas Mahakarya Asia)
Dian Sri Agustina (Universitas Mahakarya Asia)
Suryanto Suryanto (Universitas Mahakarya Asia)
Budi Kurniawan (Universitas Mahakarya Asia)
Wisnumurti Wisnumurti (Universitas Mahakarya Asia)
Kadarsih Kadarsih (Universitas Mahakarya Asia)
Rusidi Rusidi (Universitas Mahakarya Asia)
Salamudin Salamudin (Universitas Mahakarya Asia)
Haris Saputro (Universitas Mahakarya Asia)



Article Info

Publish Date
27 Jan 2022

Abstract

Kelumpang Village, Ulu Ogan District, Ogan Komering Ulu Regency, has the potential for a variety of handicraft tourism, handicrafts, rafting, waterfalls and so on. The management of the village tourism sector in Kelumpang is starting to become a concern in the Ogan Komering Ulu district. This service activity focuses on promoting village tourism and community crafts in the form of creating marketing content that will be distributed through social media Facebook and Instagram. Activities carried out in the creation of marketing content. Marketing content for service activities in the form of images and videos. The method of implementing this service is assistance in the introduction of tourist villages and handicrafts from the Kelumpang village community through digital marketing that focuses on social media Facebook and Instagram. The purpose of this assistance is to increase the publication of handicraft products and tourist objects in Kelumpang Village. Through this service activity, content is produced on types of crafts and tourist objects in the form of photos that are ready to be published on social media Facebook and Instagram.

Copyrights © 2022






Journal Info

Abbrev

abdira

Publisher

Subject

Aerospace Engineering Computer Science & IT Languange, Linguistic, Communication & Media Nursing Social Sciences Other

Description

ABDIRA (Journal of Community Service): Journal of Community Service contains the results of community service and empowerment activities in the form of application of various fields of science including health, education, engineering, agriculture, agriculture, social humanities, computers, ...