Abdi-Dharma
Vol. 2 No. 1 (2022): Abdi Dharma: Peluang usaha, Digital marketing, Peningkatan pendapatan UMKM, Ket

Pemanfaatan Aplikasi Gobiz dan Grab Merchant untuk Meningkatkan Pendapatan UMKM Dimasa Pandemik Covid19

Rinintha Parameswari (Universitas Buddhi Dharma)
Diana Silaswara (Universitas Buddhi Dharma)
Puti Lenggo Ginny (Universitas Buddhi Dharma)
Agus Kusnawan (Universitas Buddhi Dharma)
Rr Dian Anggraeni (Universitas Buddhi Dharma)

Article Info

Publish Date
11 Apr 2022

Abstract

This activity explains the convenience of the applications and motivates the community of MSME actors in Teluk Naga, Tangerang, to use the applications offered by GoJek and Grab. The purpose of this training is to increase the income of MSME actors during the pandemic because the application can increase their income. After all, it is much easier to reach consumers. In this training, we used the on-the-spot method, the method of observation, discussion, and the trainer's experience and current conditions. These methods of the discussions, the question and the answer, as well as the provision of materials and practices to improve business planning management, online marketing management (E-Commerce). Several participants are also asked to explain the results of their business plans. It is hoped that the results of the evaluation of the 25 training participants, in general, can increase the knowledge, understanding and income of MSME actors in Teluk Naga Village, Tangerang.

Copyrights © 2022




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Full PDF
349.302 KB
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Abdi-Dharma
Website

Abbrev

ad

Publisher

Universitas Buddhi Dharma

Subject

Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Materials Science & Nanotechnology Social Sciences

Description

Abdi-Dharma diterbitkan oleh Lembaga Penelitian, Publikasi dan Pengabdian kepada Masyarakat Universitas Buddhi Dharma (LP3kM) adalah peer-reviewed journal yang memuat artikel-artikel ilmiah dari berbagai disiplin ilmu yang diadopsi dalam berbagai aktivitas pengabdian kepada masyarakat. ...