Studi Ilmu Manajemen dan Organisasi
Vol. 1 No. 2 (2020): Oktober

Peningkatan Kualitas Pelayanan Dua Restoran Besar di Bandar Lampung melalui Pendekatan Dimensi Dineserve

Sipa Paujiah (Fakultas Ekonomi dan Bisnis, Universitas Lampung, Bandar Lampung)
Edwin Sutadipraja (IIB Darmajaya, Bandar Lampung)



Article Info

Publish Date
06 Jun 2022

Abstract

Purpose: This research aimed to examine the quality of service at two large restaurants in Bandar Lampung using dineserv dimensions, data analysis using Important Performance Analysis (IPA) or presented using the Performance Analysis Index. Research Methodology: The study used primary data, and the data was obtained by distributing questionnaires to respondents. The sample in the study was 135 respondents, obtained using Hair et al (2010). The study was conducted for 3 months, from October to December 2021. Results: The result of this study is that Rumah Kayu restaurants should focus on providing comfortable chairs, educating employees with skills that can impress consumers. Limitation: On the other hand, Kinar restaurants should focus on providing better parking spaces, making facilities easy to use, and maintaining good service when the restaurant is crowded.  

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Journal Info

Abbrev

SIMO

Publisher

Subject

Economics, Econometrics & Finance

Description

Studi Ilmu Manajemen dan Organisasi (SIMO) merupakan media publikasi ilmiah yang memuat artiket-artikel dibidang manajemen dan organisasi. Jurnal Penelitian Manajemen dan Organisasi didedikasikan untuk sharing idea dikalangan akademisi, industri atau praktisi serta pengambil kebijakan. SIMO menerima ...