Jurnal Manajemen Stratejik dan Simulasi Bisnis
Vol 1 No 2 (2020): Jurnal Manajemen Stratejik dan Simulasi Bisnis

Aliansi Strategis dan Kinerja Perusahaan: Perspektif Teori Institusional

Rebi Fara Handika (Jurusan Manajemen, Fakultas Ekonomi, Universitas Andalas)

Article Info

Publish Date
18 Dec 2020

Abstract

This paper discussed the company's motive to join a strategic alliance from the institutional theory point of view. The theory views that strategic alliances are considered as the medium to acquire legitimation from the environment. Such legitimation then improves the company’s competitive positions and performance. Further, we propose the framework to discuss the relationship between strategic alliances and a company’s performance. The paper proceeds as follows: in the next section, we discuss the institutional theory, the strategic alliance, and firm performance. Afterward, we develop the propositions and discuss the implications for future empirical research.

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Journal Info
Jurnal Manajemen Stratejik dan Simulasi Bisnis
Website

Abbrev

mssb

Publisher

Universitas Andalas

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Jurnal Manajemen Strategi dan Simulasi Bisnis (JMASSBI) is a journal that publishes academic articles from academics who conduct empirical research and literature review issues of strategic management, business simulation, entrepreneurship, organization, marketing, finance, human resource ...