Journal of Innovation Research and Knowledge
Vol. 1 No. 3: Agustus 2021

INFLUENCE OF PRICES OF GOODS ANDA PROMOTIONAL MEDIA FOR E-COMMERCE SALES PLANNING SYSTEMS

Arman Syah Putra (Faculty of Computer, STMIK Insan Pembangunan, Indonesia)
Hielvita Ludiya (Faculty of Economics, Akademi Pariwisata Indonesia Jakarta, Indonesia)
Nurul Aisyah (Faculty of Economics & Business, Bina Sarana Informatika University, Indonesia)
Budhi Sriyono Prasetyo (Faculty of Economics, Gunadarma University, Indonesia)



Article Info

Publish Date
25 Aug 2021

Abstract

The background of this study is to find out the variables that affect the sales system with e-commerce media, by knowing the influencing variables will be able to correct deficiencies in the existing sales system, and can increase the sale of a product or service being marketed. The method chosen in this research is to use quantitative methods by using surveys to search for data in the field, this is done in order to obtain real and accountable data so that the data can be used as the basis for this research and future research. The problem raised is to find out whether there is a relationship between the variable price of goods on e-commerce and promotional media on e-commerce, with the existence of these two variables, data searches can be carried out so as to produce new research data. The results of this study will produce data that can answer the research problem raised, the results of his research there is a significant relationship of the price of goods to e-commerce and there is a significant relationship between the variables of promotional media on e-commerce.

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Journal Info

Abbrev

JIRK

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Journal of Innovation Research and Knowledge, published by Bajang Institute. Published in two formats, print and online, print version of ISSN: 2798-3471 and the online version of ISSN: 798-3641, both of which are published every month. The scope of the journal studies broadly includes: Culture (a ...