Jurnal Penelitian Ekonomi dan Bisnis
Vol 21, No 2 (2013): MEDIA Ekonomi & Teknologi Informasi

Penerapan Self Service Technology ATM terhadap Kepuasan Pelanggan (Studi di Bank Mandiri Semarang)

Wismantoro, Yohan Wismantoro ( Fakultas Ekonomi dan Bisnis)



Article Info

Publish Date
14 Nov 2014

Abstract

Information technology can be seen in all aspects of life, both in business activities and in social life. This study aims to determine the ease of use factor, convenience and performance together against the perceived satisfaction of bank customers. Population in this research are the customers Bank Mandiri Semarang with convenience sampling methods of 100 responden. Analysis tools used in this study is regression analysis. The research proves that ease of use, convenience variables, and performance positively proven and significant effect on satisfaction

Copyrights © 2013






Journal Info

Abbrev

jpeb

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

JPEB is a periodical publication (two times a year, in March and September) with the primary objective to disseminate scientific articles in the fields of management, economics, accounting, and islamic economics. JPEB is accept your manuscript both written in Indonesian or ...