International Journal of Tourism and Hospitality in Asia Pasific
Vol 3, No 3 (2020): International Journal of Tourism and Hospitality in Asia Pasific (IJTHAP)

Customer Satisfaction Towards Service Quality: A Study of Malindo Air

Nabilah Maisarah (Universiti Sains Malaysia)
Daisy Mui Hung Kee (Universiti Sains Malaysia)
Nurul Syakirah (Universiti Sains Malaysia)
Mohd Azri Hanif (Universiti Sains Malaysia)
Arti Bella (ABES Engineering College)
Rudresh Pandey (ABES Engineering College)
Rashed Fahad Almuhaini (Kuwait University)
Majdi Anwar Quttainah (Kuwait University)

Article Info

Publish Date
31 Oct 2020

Abstract

In any business, customers are the main sources that contribute to revenue and keep the business going on, year by year passes. People may think that the aviation industry is one of the highest costs in transportation, but if compared to the services and benefits offered, it should be considered as worth money paid. The discussion throughout the paper focuses on passengers’ satisfaction with the service quality provided by Malindo Air. To collect the data on customer satisfaction, a survey on Malindo Air was conducted. The results of the findings demonstrated that service quality is critical to maintaining the passengers' satisfaction.

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Journal Info
International Journal of Tourism and Hospitality in Asia Pasific
Website

Abbrev

IJTHAP

Publisher

AIBPM Publisher

Subject

Humanities

Description

IJTHAP aims to enhance theoretical development in the field of hospitality and tourism. In order to promote those innovations and fresh ideas, the journal alsso accepts conceptual research, book review, as well as essays of experience belongs to hospitality practitioners. The mission of IJTHAP is to ...