Jurnal Surya Masyarakat
Vol 5, No 1 (2022): November 2022

Penguatan Usaha Mikro bagi Perempuan Wirausaha Penerima Program Keluarga Harapan di Kota Jambi

Besse Wediawati (Universitas jambi)
Sumarni Sumarni (Universitas jambi)
Idham Khalik (Universitas Jambi)
Zulfina Adriani (Universitas Jambi)
Dian Mala Fitriani (Universitas Jambi)



Article Info

Publish Date
22 Nov 2022

Abstract

This activity aims to help female micro-entrepreneurs who are recipients of the  Program Keluarga Harapan solve their problems in their business so that they can proceed towards graduation. The problems faced are the entrepreneurial spirit which sometimes fluctuates, especially during a pandemic; limited capital to increase business volume; limited knowledge of business management, as well as low access/utilization of technology to support business. The solution for solving this problem is to provide business strengthening through entrepreneurship training, digital marketing and assistance for the formation of joint business groups. Training and mentoring are carried out using participant and project based learning methods as well as mentoring. The activity was carried out for 6 months, starting from May to October 2021. The team consisted of 5 people with relevant fields of expertise. The result of this activity is an increase in the entrepreneurial spirit, knowledge and empowerment of PPM partners so that they can improve their Culinary Business and progress towards graduation.

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Journal Info

Abbrev

JSM

Publisher

Subject

Religion Humanities Engineering Environmental Science Public Health

Description

Publikasi Jurnal Surya Masyarat ini bertujuan untuk mendiseminasikan pemikiran-pemikiran konseptual ataupun gagasan-gagasan dan hasil-hasil penelitian yang telah didapat di bidang pengabdian kepada masyarakat. Fokus jurnal ini adalah pada permasalahan-permasalahan utama dalam pengembangan ilmu dalam ...