International Journal of Financial, Accounting, and Management
Vol. 4 No. 3 (2022): December

Market Orientation Model in Indonesia Special Autonomy Regional Government

Ahmad Hudalil (Lecture of Postgraduate Master of Management Sang Bumi Ruwa Jurai University (Saburai) and Widyaiswara at Lampung Province Human Resource Development Agency, Indonesia)



Article Info

Publish Date
28 Dec 2022

Abstract

Purpose: This study aimed to inspect the effect of information technology infrastructure on market orientation. It also intended to examine the impact of market orientation on organizational achievement in Special Autonomy Regional Government. Research methodology: The study adopted a quantitative research design and obtained samples using cluster and stratified random sampling. The samples were determined on the Gross Regional Domestic Product (GRDP) size of Indonesia's five Special Autonomy Regional Governments. Questionnaire items were distributed to the targeted sample from two clusters of Jakarta Special Capital Province and West Papua Province. The two provinces have the highest and lowest GRDP, respectively. Data were collected from 210 respondents comprising the deputy employers in the regional work units of West Papua Province and Jakarta Special Capital. The data were analyzed using Structural equation modeling (SEM) partial least square (PLS) with LISREL 8.80. Results: The results showed that information technology infrastructure affects market orientation, which mediates the impact of organizational performance of Indonesia's Special Autonomy Regional Government.

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Journal Info

Abbrev

ijfam

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

This journal is the leading international journal in the field of Financial, Accounting, and Management. International Journal of Financial, Accounting, and Management (IJFAM) comprises a multitude of activities which together form one of the world's fastest-growing international sectors. This ...