Journal of Applied Business and Technology
Vol. 2 No. 2 (2021): Journal of Applied Business and Technology

THE EFFECT OF ENTREPRENEURSHIP CHARACTERISTICS, BUSINESS CAPITAL, AND TECHNOLOGICAL SOPHISTICATION ON MSME PERFORMANCE

Nicholas Renaldo (Institut Bisnis dan Teknologi Pelita Indonesia)
Sudarno Sudarno (Institut Bisnis dan Teknologi Pelita Indonesia)
Marice Br. Hutahuruk (Institut Teknologi dan Bisnis Master)
Achmad Tavip Junaedi (Institut Bisnis dan Teknologi Pelita Indonesia)
Andi Andi (Institut Bisnis dan Teknologi Pelita Indonesia)
Suhardjo Suhardjo (Universitas Trisakti)

Article Info

Publish Date
28 May 2021

Abstract

This study aims to analyze the influence of entrepreneurial characteristics, business capital, and technological sophistication on the performance of SMEs. The data collection method used in this study was a questionnaire. The number of respondents as a research sample was 291 MSME owners in Pekanbaru City. The analysis technique used is multiple regression analysis. The findings of this study are that entrepreneurial characteristics have a positive effect on MSME performance, venture capital has a positive effect on MSME performance and technological sophistication has no effect on MSME performance. Advice to MSME owners to consider aspects of technological sophistication in developing their business during the Covid-19 pandemic because using technology, especially in terms of marketing, can reduce direct contact so that human resources owned are protected from the risk of the Corona virus.

Copyrights © 2021




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Journal Info
Journal of Applied Business and Technology
Website

Abbrev

JABT

Publisher

INSTITUT BISNIS DAN TEKNOLOGI PELITA INDONESIA

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

JABT (Journal of Applied Business and Technology) is a media for exploration and discussion about Business Management and Technological problems arised in the society. It includes scientific articles in the form of research results, theory application, analytical studies, and literature studies on ...