East Asian Journal of Multidisciplinary Research (EAJMR)
Vol. 2 No. 4 (2023): April 2023

Using Social Media Promotions and Mixed Marketing Methods: Analysis Increasing the Interest of Transportation Jaklingko Passengers

Prima Widiyanto (Institut Transportasi dan Logistik Trisakti, Jakarta)
Ika Utami Yulihapsari (Institut Transportasi dan Logistik Trisakti, Jakarta)

Article Info

Publish Date
26 Apr 2023

Abstract

The purpose of this manuscript is to search the literature to support the variables of this manuscript and to provide results for consideration in future studies as a research gap or alongside other research items.  This research used the primary literature survey that was the basis for writing this article. There were no respondents and no data processing was used. The framework results can be used as a novelty in this study. The results of this literature review present several key articles containing the investigated variables. The implication of this study is that there must be other variables that can support the significance of the dependent variable. 

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Journal Info
East Asian Journal of Multidisciplinary Research (EAJMR)
Website

Abbrev

eajmr

Publisher

PT FORMOSA CENDEKIA GLOBAL

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering

Description

East Asian Journal of Multidisciplinary Research (EAJMR) is a scientific multidisciplinary research journal published by Yayasan Pendidikan Penelitian Pengabdian Algero. The aim of this journal publication is to disseminate the research results, conceptual thoughts, improved research methodologies ...