Jurnal Pengabdian Pada Masyarakat METHABDI
Vol 1 No 1 (2021): Jurnal Pengabdian Pada Masyarakat METHABDI

PEYULUHAN DAN PENDAMPINGAN PENGGUNAAN SISTEM MEDIA SOSIAL IBU-IBU RUMAH TANGGA DALAM MENINGKATKAN OMSET PENJUALAN PRODUK CEMILAN KHAS NUSANTARA DI DESA SUKA MAJU KECAMATAN SUNGGAL KABUPATEN DELI SERDANG SUMATERA UTARA

Khamo Waruwu (Universitas Tjut Nyak Dhien)
Elyani (Universitas Tjut Nyak Dhien)
Imam Rangga Bakti (Universitas Tjut Nyak Dhien)
Mella Yunita (Universitas Tjut Nyak Dhien)
Uswatun Hasanah (Universitas Tjut Nyak Dhien)

Article Info

Publish Date
30 Jun 2021

Abstract

The purpose of implementing this community service activity is as a form of concern for house wives who do not know the benefits of using social media as a means to increase sales turnover to increase income, so hereby we are Lecturers of the Faculty of Economics, Faculty of Law and Faculty of Engineering. Tjut Nyak Dhien University tries to innovate and be creative in terms of using the promotion system through Social Media in increasing sales turnover of snack products produced by housewives so that connoisseurs of archipelago snacks can attract consumers with the introduction of Indonesian snacks through social media creativity and innovation in the use of social media are also efforts to develop snack products starting from attractive packaging, variations in flavors that can arouse people's tastes. In terms of increasing sales turnover, we will use Social Media System networks such as: Facebook, Istagram, Whatsapp and Telegram. With this kind of activity, it is expected to help sales indirectly so that it affects the level of turnover and income for housewives who produce household snacks, especially Sunggal District, Deliserdang Regency, North Sumatra and in general and increase people's confidence to become entrepreneurs

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Journal Info
Jurnal Pengabdian Pada Masyarakat METHABDI
Website

Abbrev

methabdi

Publisher

Universitas Methodist Indonesia

Subject

Religion Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Immunology & microbiology Languange, Linguistic, Communication & Media Medicine & Pharmacology Physics Public Health

Description

urnal Pengabdian Pada Masyarakat METHABDI merupakan jurnal yang dikelola oleh Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) dan diterbitkan oleh Universitas Methodist Indonesia untuk mempublikasikan karya-karya ilmiah yang berupa laporan pengabdian masyarakat dari multi disiplin ilmu. Jurnal ...