JURNAL PENGABDIAN MASYARAKAT AKADEMISI
Vol. 1 No. 2 (2023): April

PENERAPAN DIGITAL MARKETING SEBAGAI UPAYA PENINGKATAN PENJUALAN PADA UMKM DI DESA WARUK

Maulidza Nur Fauzi (Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan)
Annita Mahmudah (Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan)
Dina Maysaroh (Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan)
Presti Belinda (Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan)
Ainul Afif (Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan)



Article Info

Publish Date
13 Apr 2023

Abstract

Technological progress is something that cannot be avoided in today's life, because technological progress will run in accordance with scientific advances. Every innovation is created to provide positive benefits, provide many conveniences, and as a new way of doing activities for human life. Especially in the field of technology, society has enjoyed many benefits brought about by the innovations that have been produced in the last decade. The benefits of the internet are increasingly felt for its users who cannot be separated from this internet world. The Ministry of Communication and Informatics (KOMINFO) stated that currently internet users in Indonesia have reached 82 million people. With this achievement, Indonesia is ranked 8th in the world (Kominfo, 2013). The development of technology today has shown tremendous progress. Many things from the life sector have used the existence of technology itself. Its presence has had a considerable impact on human life in various aspects and dimensions. Likewise, communication technology is a hardware device in an organizational structure that contains social values that enable individuals to collect, process and exchange information.

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Journal Info

Abbrev

JPMA

Publisher

Subject

Religion Humanities Social Sciences

Description

JURNAL PENGABDIAN MASYARAKAT AKADEMISI (JPMA), memuat publikasi hasil kegiatan pengabdian masyarakat, model atau konsep dan atau implementasinya dalam rangka peningkatan partisipasi masyarakat dalam pembangunan, pemberdayaan masyarakat atau pelaksanaan pengabdian kepada masyarakat berupa penerapan ...