Al-Muzdahir: Jurnal Ekonomi Syariah
Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah

Analisis Strategi Bauran Pemasaran Wisata Alam Gosari (WAGOS) dalam Meningkatkan Jumlah Wisatawan (Studi di Desa Gosari Kecamatan. Ujungpangkah Kabupaten. Gresik)

Asmaul Khuluq (Institut Pesantren Sunan Drajat Lamongan)
Ahmad Afan Zaini (Institut Pesantren Sunan Drajat Lamongan)
Fatimatu Zahroh (Institut Pesantren Sunan Drajat Lamongan)

Article Info

Publish Date
25 Jul 2021

Abstract

The uniqueness of Gosari Gresik Nature Tourism invites local and non-local tourists with various rides offered including Flying Fox, fun outbound, love pool, ATV, mini trail for children, horse riding rides and photo spots with an entrance ticket price of IDR 10,000 for adults and IDR 5000 for children. The management of Gosari Gresik Nature Tourism cannot be separated from the role of youth youth organizations in Gosari village who see the benefits and preservation of the cultural heritage of Majapahit in the remaining area of ​​the pottery industry and inscriptions in Butulan Cave. The marketing mix strategy used is very effective in attracting tourists plus social media which continues to grow, making Gosari tourism increasingly known to foreign countries. But in every management there are obstacles that make tourism managers more qualified

Copyrights © 2021




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Full PDF
678.346 KB
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Al-Muzdahir: Jurnal Ekonomi Syariah
Website

Abbrev

ekis

Publisher

Institut Pesantren Sunan Drajat Lamongan

Subject

Economics, Econometrics & Finance

Description

berisi naskah ilmiah yang diterbitkan oleh Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Institut Pesantren Sunan Drajat Lamongan Jawa ...