PELS (Procedia of Engineering and Life Science)
Vol 4 (2023): Proceedings of the 6th Seminar Nasional Sains 2023

Web-based Product Marketing Information System for MSMEs Tanggulangin Wallet and Bag Manufacturers

Enda Nuriya Dewi (Universitas Muhammadiyah Sidoarjo)
Sumarno Sumarno (Universitas Muhammadiyah Sidoarjo)



Article Info

Publish Date
26 Jul 2023

Abstract

The existence of MSMEs has an influence on improving people's welfare which can provide many business opportunities for the community. However, MSMEs currently have weaknesses in marketing their products, moreover they are still carrying out a manual marketing strategy using the method of making brochures, pamphlets and promoting their products in several stores. At the present time it is not easy to do marketing, the lack of the role of internet technology which can hinder MSMEs in terms of marketing their products. So that the business can develop and get maximum results, of course the role of internet technology is also very important for MSMEs in developing their business products. One way is to build an information system with PHP and MySQL programming as database storage. The end result of this research is the advantage of an information system that is useful for the long term with the aim of facilitating online marketing and sales to be able to expand market reach.

Copyrights © 2023






Journal Info

Abbrev

PELS

Publisher

Subject

Computer Science & IT Control & Systems Engineering Electrical & Electronics Engineering Engineering

Description

PELS (Procedia of Engineering and Life Science) is an international journal published by Faculty of Science and Technology Universitas Muhammadiyah Sidoarjo. The research article submitted to this online journal will be double blind peer-reviewed (Both reviewer and author remain anonymous to each ...